Average customer rating:
- A Primer for Effective web site development
- OK for not in-depth
- Important for e-commerce managers
- Tough read but good points can be sieved out
- Gems
|
Customer-Effective Web Sites
Jodie Dalgleish
Manufacturer: Prentice Hall PTR
ProductGroup: Book
Binding: Paperback
Web Marketing
| Business & Culture
| Computers & Internet
| Subjects
| Books
E-Commerce
| Business & Culture
| Computers & Internet
| Subjects
| Books
Website Architecture & Usability
| Web Development
| Computers & Internet
| Subjects
| Books
Internet
| Home Computing
| Computers & Internet
| Subjects
| Books
| Internet & Education
| Online Searching
| Web Browsers
| Web for Kids
General
| Networks, Protocols & APIs
| Networking
| Computers & Internet
| Subjects
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General
| Computers & Internet
| Subjects
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ASIN: 0130878278 |
Customer Reviews:
A Primer for Effective web site development.......2001-05-12
Dalgleish nails down the methodology and identifies the most relevant issues for developing EFFECTIVE web sites in a clear and concise manner. It wouldn't surprise me if this book saves millions and significnatly cuts development cycles.
DOT COM CIOs should have purchased this book before hiring anyone!!!
OK for not in-depth.......2001-01-21
This book offer beginners a quick start about various items when designing a website, with customer focus in mind. Quite good if you always have strategy in your mind. Advanced readers may skip this one.
Important for e-commerce managers.......2000-08-13
I get the feeling that this book may immediately appear as most suited to Web designers. Actually, this book is about A LOT MORE than Web design. In fact, Dalgleish covers the full gamut of the process for both businesses and their suppliers (including Web designers). The reader is lead through the process from beginning to end - and e-commerce managers who are on the line for the delivery of results, need to know everything about what is coming, and the pitfalls to avoid. And what's unique about the book is that the end-to-end process is customer-driven, from the very questions businesses need to ask themselves when writing their strategy right through to the Way a Web designer translates the business' service offering into tangible navigation design, for example. Dalgleish makes it clear that the book was written for the whole community seeking to create Web experiences for customers; a community that needs to integrate its efforts to really deliver to the customer for competitive advantage to business and better lives for people - and that includes e-commerce managers like me. A must read.
Tough read but good points can be sieved out.......2000-07-28
The first few pages excited me, as I thought the book was coming at the subject from a great angle. However, then I got bogged down. While there are useful points made, it is difficult to find them.
I feel the book could be useful for people who are approaching websites from a technical background but that the overkill - in my opinion - on the marketing basics will obstruct people with a marketing background from getting much value from it.
I also found the structure of the book took greatly from my ability to get to the content. In many chapters, things are broken down like chunks of code - while this might make it easy to reference a certain topic, the way the code was assembled made reading the book in a linear manner difficult. Had it been a website, it would have lost this customer to another site quickly (that said, the structure would probably work better online).
Nonetheless, there are ideas of value in the book and, for readers from a technical background, it offers some ideas that you should think about.
Gems.......2000-07-13
This book deserves two or three reads. There are some real gems to be discovered. The easy-to-read writing style might disguise some really unique thinking and concepts. The author presents the concept of "theming" (where customer scenarios create "doing threads" around which navigation, metahor, utility and dialogue are wrapped) for example as a whole new way to approach Web design. The author also shows how a company can do research to identify what customers need to do on their Web site and why - and how that gets communicated to the Web designer and incorporated into a "theming" approach throught the development and testing process. The author also presents new project management and business process design techniques. Not to mention the no-nonsense way the author establishes the fact that Web sites are currently falling way short of customer expectations (without berating the point and giving tangible examples). I was also intrigued by the fact that this book was written a few months before the .com crash - much of what was foretold has come about - the point in the last chapter about "the quick and the valued" and the need for companies to establish real customer value instead of thrashing the latest fad was well made. This book should be read by everyone involved in eBusiness, across the spectrum, for a reality check, and for some fresh thinking.
Average customer rating:
|
Customer-effective web sites. (Book Reviews).: An article from: Technical Communication
Bill Sullivan
Manufacturer: Society for Technical Communication
ProductGroup: Book
Binding: Digital
Nonfiction
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| Automotive
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ASIN: B0008FC2FS
Release Date: 2005-07-30 |
Book Description
This digital document is an article from Technical Communication, published by Society for Technical Communication on May 1, 2002. The length of the article is 773 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: Customer-effective web sites. (Book Reviews).
Author: Bill Sullivan
Publication:
Technical Communication (Refereed)
Date: May 1, 2002
Publisher: Society for Technical Communication
Volume: 49
Issue: 2
Page: 237(2)
Distributed by Thomson Gale
Book Description
This classic in organizational theory provides a succinct overview of the principal schools of thought as it presents a critical, sociopsychological, and historical orientation to the field of organizational analysis. Vividly written, with theories made concrete by specific, student-oriented examples, it takes a critical view toward organizations, analyzing their impact on individuals, groups, and society as a whole. New chapters on economic theories of organization and the conditional power theory are among the features of this revised edition.
Customer Reviews:
A "Must Read" for Public Administration Students.......2001-04-19
This is an extremely beneficial reading for those who have a general knowledge base of Organizational Theory. Readers who do not have any organizational theory background may consider the book esoteric. Charles Perrow's critical analysis of organizational theory identifies the general evolution of models of organizational theory and respective influence on the field of organizational theory. The book cites several case examples to help create mental hooks for the basis of each model's origin. Perrow's "Complex Organizations" is dichotomized between the schools of sociology and administration. Organizational theory is not easy to digest but this book is very easy to read and digest in just a few sittings.
Book Description
Setting the Moral Compass brings together the (largely unpublished) work of nineteen women moral philosophers whose powerful and innovative work has contributed to the "re-setting of the compass" of moral philosophy over the past two decades. The contributors, who include many of the top names
in this field, tackle several wide-ranging projects: they develop an ethics for ordinary life and vulnerable persons; they examine the question of what we ought to do for each other; they highlight the moral significance of inhabiting a shared social world; they reveal the complexities of moral
negotiations; and finally they show us the place of emotion in moral life.
Book Description
This best-selling book presents a balanced view of businessits strengths, weaknesses, challenges, successes, failures, and problems. The highly experienced authors have provided an up-to-date book, with real-life examples, careful in-depth coverage, and a lively conversational writing style that explains the opportunities and rewards of a business career. Topics include: conducting business in the global economy; starting and expanding a small business; managing a business; managing employees; developing marketing strategies to satisfy customers; managing accounting and financial resources; and special topics such as business law, taxes, and the U.S. legal system, risk management and insurance, and careers in business and the employment search. An excellent desk reference for anyone involved in business, especially managers and entrepreneurs in small business enterprises.
Average customer rating:
|
The Labor-Managed Economy: Essays by Jaroslav Vanek.
Jaroslav Vanek
Manufacturer: Cornell university press
ProductGroup: Book
Binding: Hardcover
Human Resources & Personnel Management
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Management & Leadership
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| Business Ethics
| Consolidation & Merger
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| Information Management
| Leadership
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| Pricing
| Production & Operations
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| Statistics
| Strategy & Competition
| Systems & Planning
| Systems Analysis
| Teams
| Total Quality Management
| Training
ASIN: 0801409551 |
Average customer rating:
|
Human Ecology as Human Behavior: Essays in Environmental and Development Anthropology
John Bennett
Manufacturer: Transaction Publishers
ProductGroup: Book
Binding: Paperback
General
| Psychology & Counseling
| Health, Mind & Body
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General
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Human Geography
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Behavioral Psychology
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Ecology
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Natural Resources
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ASIN: 1560008490 |
Average customer rating:
|
Beyond Bureaucracy: Essays on the Development and Evolution of Human Organization (Jossey Bass Business and Management Series)
Warren G. Bennis
Manufacturer: Jossey-Bass Inc Pub
ProductGroup: Book
Binding: Paperback
General
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General
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Human Resources & Personnel Management
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Management
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Negotiating
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Cultural
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General
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Social Situations
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ASIN: 1555425224 |
Average customer rating:
- Excellent survey and introduction
|
Bioeconomics and Sustainability: Essays in Honor of Nicholas Georgescu-Roegen (Elgar Monographs)
Manufacturer: Edward Elgar Pub
ProductGroup: Book
Binding: Hardcover
General
| Popular Economics
| Business & Investing
| Subjects
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Theory
| Economics
| Business & Investing
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Natural Resources
| Economics
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General
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General
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Living on the Land
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All Titles
| Qualifying Textbooks - Fall 2007
| Stores
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ASIN: 1858986672 |
Book Description
Nicholas Georgescu-Roegen was described by Paul Samuelson as 'an economist's economist'. This book honors him by discussing his theories on a wide range of issues but particularly on environmental and energy economics. It is a dynamic tribute which extends his work to address the problems the human race will face in the 21st century.
The book shows how Georgescu-Roegen constructed nothing less than an almost complete theoretical alternative to neoclassical economics. Although best-known for his later work as an environmentalist and his work on energy and material transformation, Georgescu-Roegen also made seminal contributions to the economic theory of utility and production and is considered to be one of the founders of modern mathematical economics. In this book an internationally acclaimed group of contributors including Joan Martinez-Alier, William H. Miernyk, Herman Daly and Cutler Cleveland present discussions on environmental and energy economics as well as mathematical economics, economic development and peasant economies, and bioeconomics.
This book serves as an excellent all-inclusive introduction to the work of one of the great economists of the 20th century. This celebration of the contributions made by Georgescu-Roegen will be of interest to environmental and natural resource economists, as well as social and economic theorists.
With a dedication by Wassily Leontief and a foreword by Paul Samuelson.
Customer Reviews:
Excellent survey and introduction.......2007-05-22
One of the best economics books I've read. The wide variety of papers will defy simple classification of Nicholas Georgescu-Roegen's work. The book will be of particular interest to those unsatisfied with neo-classical economics. It will also be of great interest to those interested in the peak-oil debate.
Average customer rating:
|
Career Issues in Human Resource Management (Applied management series)
Ralph Katz
Manufacturer: Prentice Hall
ProductGroup: Book
Binding: Hardcover
General
| Business & Investing
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| Books
Human Resources & Personnel Management
| Industries & Professions
| Business & Investing
| Subjects
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Management & Leadership
| Business & Investing
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| Business Ethics
| Consolidation & Merger
| Decision-Making & Problem Solving
| Distribution & Warehouse Management
| Industrial
| Information Management
| Leadership
| Management
| Management Science
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| Pricing
| Production & Operations
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| Systems Analysis
| Teams
| Total Quality Management
| Training
ASIN: 0131148192 |
Average customer rating:
|
Human Factors in Management:
Manufacturer: Greenwood Press Reprint
ProductGroup: Book
Binding: Hardcover
General
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Human Resources & Personnel Management
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| Pricing
| Production & Operations
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| Statistics
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| Systems Analysis
| Teams
| Total Quality Management
| Training
ASIN: 0837138337 |
Average customer rating:
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Human Resources & Economic Welfare: Essays in Honor of Eli Ginzberg
Ivar E. Berg
Manufacturer: Columbia Univ Pr
ProductGroup: Book
Binding: Hardcover
Labor & Industrial Relations
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Social Services & Welfare
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General
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ASIN: 0231037104 |
Average customer rating:
|
La exportación está en su manos
Gustavo Baell
Manufacturer: Gestion 2000
ProductGroup: Book
Binding: Paperback
Exports & Imports
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No-Ficción
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| Contabilidad
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ASIN: 8480882379 |
Average customer rating:
|
Hoover's Handbook of World Business 1997 (Hoover's Handbook of World Business)
Manufacturer: Hoover's
ProductGroup: Book
Binding: Hardcover
Company Profiles
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Exports & Imports
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| Almanacs
| Yearbooks & Annuals
ASIN: 1878753991 |
Average customer rating:
|
Portugal Export-import Trade And Business Directory
Manufacturer: International Business Publications, USA
ProductGroup: Book
Binding: Paperback
Exports & Imports
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General
| Europe
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General
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ASIN: 0739731564 |
Book Description
Strategic information and contacts for conducting successful export-import and business operation in the country. Information on export-import products, exporters and importers, regulations, opportunities. Updated annually.
Average customer rating:
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Spain Export-Import Trade and Business Directory
USA IBP
Manufacturer: International Business Publications, USA
ProductGroup: Book
Binding: Paperback
Exports & Imports
| Economics
| Business & Investing
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General
| Europe
| Travel
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General
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Reference & Tips
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ASIN: 0739731580 |
Book Description
Ultimate directory for conducting export-import operations in the country. Strategic economic, investment, export-import, and business opportunities information. Important export-import, government, and business contacts and more.
Average customer rating:
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Spain Industrial and Business Directory (World Business, Investment and Government Library)
USA IBP
Manufacturer: International Business Publications, USA
ProductGroup: Book
Binding: Paperback
Exports & Imports
| Economics
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General
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General
| International
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General
| Industries & Professions
| Business & Investing
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ASIN: 0739797689 |
Book Description
Strategic industrial, investment, and business contacts for conducting export-import and investment activity in the country. Strategic and practical economic and business information. Updated annually
Books:
- Data Collection and Analysis for Tourism Management, Marketing and Planning: A Manual for Managers and Analysis
- Directory of Grants in the Humanities 1999/2000: With a Guide to Proposal Planning and Writing (Directory of Grants in the Humanities, 1999-2000)
- Doctors 2007 Day-to-Day Calendar: Jokes, Quotes, & Anecdotes
- Economics of Cooperation & the Labor-Managed Economy: Harwood Fundamentals of Applied Economics
- Employee Benefits Answer Book
- Encyclopedia of Global Industries
- Encyclopedia of Security Management, Second Edition (Encyclopedia of Security Management) (Encyclopedia of Security Management)
- Essential Business Tactics for the Net, 2nd Edition
- Fact Book 2004: The Directory of Business in Minnesota (Fact Book)
- Financial Institutions, Investments And Management: An Introduction Study Guide
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