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Health Marketing and Consumer Behavior: A Guide to Basic Linkages
Manufacturer: Haworth Press ProductGroup: Book Binding: Hardcover ASIN: 0866564624 |
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Health Marketing and Consumer Behavior: Guide to Basic Linkages
Manufacturer: Haworth Press ProductGroup: Book Binding: Paperback ASIN: 0866564632 |
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Doing Business in 2005: Obstacles to Growth (Doing Business)
World Bank Manufacturer: A World Bank Publication ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 0821357484 |
Book Description
Doing Business in 2005: Obstacles to Growth is the second in a series of annual reports investigating the scope and manner of regulations that enhance business activity and those that constrain it. New quantitative indicators on business regulations and their enforcement can be compared across more than 130 countries, and over time. The indicators are used to analyze economic outcomes and identify what reforms have worked, where and why. Topics in Doing Business in 2005 include: Licensing and Inspections: Having registered a business, now what? In most countries, firms face a myriad of sector specific licenses as well as inspections to enforce compliance. The Doing Business database constructs two sets of indicators on the regulation of operations. One measures the steps, time and costs of complying with licensing and permit requirements for ongoing. The other assesses the enforcement of regulations through two of the most common types of inspections-labor and tax. Registering Property: Property registries were first developed to help raise tax revenue. What was good for the tax authorities has since proven to be good for strengthening property rights-the registries strengthen incentives to invest, facilitate trade, and expand access to credit. New indicators cover the steps, time and cost to register property. Measures of the legal provisions that strengthen property rights and the efficiency of property registries are also developed. Protecting Investors: Corporate governance issues are often thought to affect only publicly listed companies in developed countries. In fact, corporate governance is relevant for every large privately held company that has more than one owner. New indicators examine several possible types of shareholder expropriation, including related-party transactions, guarantees and loans to company managers and directors, mergers and acquisitions, disclosure of ownership information, and treatment of conflicts of interest. Including a new emphasis on gender, Doing Business not only provides insights into business constraints throughout the world but highlights particular barriers faced by women. Doing Business is a comprehensive resource that no investor, economic adviser, business developer, or economic policymaker should be without.
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International Marketing: A Global Perspective
Hans Muhlbacher , Helmuth Leihs , and Lee Dahringer Manufacturer: Thomson Learning ProductGroup: Book Binding: Paperback ASIN: 1844801322 |
Book Description
In the age of globalism, international marketers need to adopt a global perspective if they are to compete successfully. International Marketing: A Global Perspective starts from the premise that any firm - regardless of size - can compete globally. The challenge for today's manager is to identify and seize the opportunities most appropriate to their company. International Marketing: A Global Perspective examines the main issues facing companies that want to compete successfully in the global marketplace. It combines extensive coverage of the relevant theories with a practical approach to the issues. Written in a clear and accessible style, it is divided into several sections covering: assessing a potential market economically, culturally and politically; identifying cultural similarities and differences; deciding which products to market internationally and how to price and promote them; motivating marketing managers to compete globally; building and implementing successful marketing strategies - from making strategic decisions and choosing market positions and entry methods to developing a marketing plan. Using real-world case studies and vignettes centred on contemporary problems and issues, International Marketing: A Global Perspective will be ideal for undergraduates, MBA students and students following executive courses in international marketing or strategy.
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Sales Management: A Global Perspective
John B Ford Manufacturer: Routledge ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 0415300444 |
Book Description
Designed to prepare upper-level undergraduate and graduate business students for work in the exciting field of global sales management, this text focuses upon the managerial and cross-cultural aspects necessary for leading the global sales force.
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Global Marketing Management: A European Perspective
Warren J. Keegan , and Bodo Schlegelmilch Manufacturer: Pearson P T R ProductGroup: Book Binding: Paperback ASIN: 0138418268 |
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Global Marketing Management: A Strategic Perspective
Brian Toyne , and Peter G. P. Walters Manufacturer: Allyn & Bacon ProductGroup: Book Binding: Hardcover ASIN: 0205141374 |
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Principles of Marketing: A Global Perspective
Richard J. Semenik , and Gary J. Bamossy Manufacturer: South-Western Educational Publishing ProductGroup: Book Binding: Hardcover ASIN: 0538839139 |
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Green Marketing & Management: A Global Perspective (GMP)
John F. Wasik Manufacturer: Blackwell Publishers ProductGroup: Book Binding: Paperback ASIN: 1557866341 |
Amazon.com
John F. Wasik, managing director of the New Consumer Institute, believes that doing business with a real commitment to environmental concerns will ultimately reduce costs, increase productivity, and boost profits. In Green Marketing and Management: A Global Perspective, he offers a complete guide to balancing various corporate and ecological goals and provides hundreds of examples of profitable companies all over the world that already are merging the two seemingly disparate interests with great success.
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Greener Marketing: A Global Perspective on Greening Marketing Practice
Manufacturer: Greenleaf Pubns ProductGroup: Book Binding: Hardcover ASIN: 1874719144 |
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Better Than Gold: An Investor's Guide to Swiss Annuities
William T. McCord , and Donald J. Moine Manufacturer: Regnery Publishing ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 0895264153 |
Book Description
You don't have to be a multi-millionaire to invest like one!Customer Reviews:
Save your money and skip this one............1998-07-26
The authors spent significant (wasted) print space trying to sell the reader on the general concept of Swiss annuities. You don't have to sell me on the general concept of Swiss annuities. If I wasn't interested, I wouldn't have bought the book. Like any investment, I want to see the details and an objective, well reasoned analysis before I plunk down the cash. I'll use the information that you provide to make an educated decision. In my opinion, the authors failed to provide enough information. They also failed to temper their (perhaps justified) enthusiasm for Swiss annuities. So what I was left with was little more than an enthusiastic sales pitch. One that cost me $25.
Some questions I would have liked to have seen answered: What if the Swiss franc! doesn't continue to be a favored currency relative to the dollar, how would this change the equation? (a relevant question since the Swiss franc HAS dropped to about SF 1.50 to $1.00 USD, and the prevailing opinion of European analysts is that they expect it to drop some more this year) What about variable annuities offered by Swiss insurance companies? What are the products offered by the companies you recommend? What makes them recommended? What makes the companies different? All in all, the only really useful information for me was at the end of the book where they provided names and addresses of recommended Swiss insurance companies. If you go and buy a recent copy of PROFIT magazine (I can't remember but I think it was the July issue) you can get the exact same information. Save your money, buy the magazine.
In all fairness to the a! uthors, I do have to thank them for their efforts to public! ize a relatively obscure investment device that shows some real potential.
Essential information on a cutting-edge investment product.......1998-07-09
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The Swiss Equity Market: A Guide for Investors
Manufacturer: Quorum Books ProductGroup: Book Binding: Hardcover ASIN: 0899301479 |
Book Description
This book will familiarize the interested investor with Swiss equity shares at a time when they are becoming an attractive investment. It provides a short historical perspective and shows how trends detrimental to the equity market were broken in the mid-1970s and early 1980s. The performance of the Swiss equity market over time is revealed and the main determinants of share price cycles are investigated. A brief description of the history, organization, and significance of all Swiss stock exchanges is provided. The book also provides all the information a dealer requires concerning procedures and costs, trading hours, and types of transactions, as well as quotation lists and samples of individual billings. It describes how to deal at a Swiss stock exchange and how to list a share there. Foreign investors are instructed as to how to deal with their tax situation, legal restrictions upon the transfer of shares, and the implications of Swiss banking secrecy. Swiss corporate finance reporting and accounting practices are explained and interpreted. An Appendix provides an analysis of the shares of leading Swiss companies.Customer Reviews:
Out of date advice.......2003-02-09
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Switzerland Country Study Guide (World Business, Investment and Government Library)
USA International Business Publications Manufacturer: Intl Business Pubns USA ProductGroup: Book Binding: Paperback ASIN: 0739759000 |
Book Description
This study guide contains basic information on economy, government, business, history and geography, climate, traditions, people, places to visit. Provides information on government, political organizations, and more... Includes basic statistics, information on the most important business contacts and business travel. Updated annually.
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Switzerland Foreign Policy and Government Guide
Global Investment & Business Inc , and USA International Business Publications Manufacturer: International Business Publications, USA ProductGroup: Book Binding: Library Binding ASIN: 0739738623 |
Book Description
Basic information on foreign and domestic policy, national security, political system, parties and elections, government and administrative structure. Participation in international organizations, treaties and regional unions. International and foreign policy and more.
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Switzerland Investment & Business Guide
Emerging Markets Investment Center Manufacturer: International Business Publications, USA ProductGroup: Book Binding: Library Binding ASIN: 0739703595 |
Book Description
This investment guide contains basic information on economy, business, export-import and investment climate, opportunities, regulations. Provides strategic information on economy, industrial development, banking, and government. Includes information on the most important business contacts and business travel. Updated annually.
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Switzerland Investment & Business Guide (World Investment and Business Library)
International Business Publications USA Manufacturer: Intl Business Pubns USA ProductGroup: Book Binding: Library Binding ASIN: 0739772546 |
Book Description
This investment guide contains basic information on economy, business, export-import and investment climate, opportunities and regulations. Provides strategic information on economy, industrial development, banking, and government. Includes information on the most important business contacts and business travel. Updated annually.
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Switzerland Investment And Business Guide
Manufacturer: International Business Publications, USA ProductGroup: Book Binding: Paperback ASIN: 0739787241 |
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Switzerland Offshore Investment and Business Guide (World Offshore Investment and Business Library)
Manufacturer: Intl Business Pubns USA ProductGroup: Book Binding: Library Binding ASIN: 0739739301 |
Book Description
Detailed information on conducting offshore business and investment activity in the country. Updated annually, available on a CD-ROM.
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Switzerland Offshore Investment Guide
Manufacturer: International Business Publications, USA ProductGroup: Book Binding: Paperback ASIN: 0739763733 |
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Switzerland Internet And E-commerce Industry Investment And Business Guide (World Business, Investment and Government Library)
USA International Business Publications Manufacturer: Intl Business Pubns USA ProductGroup: Book Binding: Paperback ASIN: 0739799304 |
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