Customer Equity Management with Software
Average customer rating: 3 out of 5 stars
  • A brilliant and practical book
  • This book is not a how to
Customer Equity Management with Software
Roland T. Rust , Katherine N. Lemon , and Das Narayandas
Manufacturer: Prentice Hall
ProductGroup: Book
Binding: Paperback

GeneralGeneral | Business & Investing | Subjects | Books
Customer ServiceCustomer Service | Industries & Professions | Business & Investing | Subjects | Books
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  1. Driving Customer Equity : How Customer Lifetime Value is Reshaping Corporate Strategy Driving Customer Equity : How Customer Lifetime Value is Reshaping Corporate Strategy
  2. Customer Equity: Building and Managing Relationships As Valuable Assets Customer Equity: Building and Managing Relationships As Valuable Assets
  3. Strategic Marketing Communications: A Systems Approach to IMC Strategic Marketing Communications: A Systems Approach to IMC
  4. Managing Customers as Investments: The Strategic Value of Customers in the Long Run Managing Customers as Investments: The Strategic Value of Customers in the Long Run
  5. Workbook/Study Guide to accompany Managerial Accounting Workbook/Study Guide to accompany Managerial Accounting

ASIN: 0131535609

Customer Reviews:

5 out of 5 stars A brilliant and practical book.......2006-07-07

Customer equity gurus Rust & Lemon provide a thorough explanation of customer equity, going far beyond their "Driving Customer Equity" book in detail. The relationship management/CRM sections reflect the expertise of Harvard guru Narayandas. A company can use this book to learn how to effectively implement the customer equity perspective in their company.

1 out of 5 stars This book is not a how to.......2005-03-23

I had to use this book for an MBA CRM class. I can safely say that everyone taking the course dislikes this book. The book has a very narrow approach to CRM - based on one single academic study. In addition, this study (by the authors) seems very remote from actual business practices. For example, how could one collect reasonably and systematically the kind of data that are necessary to populate their model for decision making? Having been working in a CRM function of a large financial institution, I would call the authors suggestions ivory tower wishful thinking.

Managed Floating Plus: The Great Currency Regime Debate (Policy Analyses in International Economics)
Average customer rating: Not rated
    Managed Floating Plus: The Great Currency Regime Debate (Policy Analyses in International Economics)
    Morris Goldstein
    Manufacturer: Peterson Institute
    ProductGroup: Book
    Binding: Paperback

    Development & GrowthDevelopment & Growth | Economics | Business & Investing | Subjects | Books
    InternationalInternational | Economics | Business & Investing | Subjects | Books
    Money & Monetary PolicyMoney & Monetary Policy | Economics | Business & Investing | Subjects | Books
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    1. Too Sensational: On the Choice of Exchange Rate Regimes (Ohlin Lectures) Too Sensational: On the Choice of Exchange Rate Regimes (Ohlin Lectures)

    ASIN: 0881323365

    Book Description

    In this analysis, Morris Goldstein examines currency-regime choices for emerging economies that are heavily involved with private capital markets. The author argues that the best regime choice for such economies would be managed floating plus, where "plus" is shorthand for a framework that includes inflation targeting and aggressive measures to discourage currency mismatching. Goldstein argues that if managed floating were enhanced in this way, it would retain the desirable features of a flexible rate regime while addressing the nominal anchor and balance-sheet problems that have historically underpinned a "fear of floating" and handicapped the performance of managed floating in emerging economies. The author also shows why managed floating plus is superior to four alternative currency-regime options—an adjustable peg system, a "BBC (basket, band, crawl) regime," a currency board, and dollarization.

    Public Choices and Policy Change: The Political Economy of Reform in Developing Countries
    Average customer rating: Not rated
      Public Choices and Policy Change: The Political Economy of Reform in Developing Countries
      Merilee S. Grindle , and John W. Thomas
      Manufacturer: The Johns Hopkins University Press
      ProductGroup: Book
      Binding: Paperback

      Policy & Current EventsPolicy & Current Events | Popular Economics | Business & Investing | Subjects | Books
      GeneralGeneral | Popular Economics | Business & Investing | Subjects | Books
      Development & GrowthDevelopment & Growth | Economics | Business & Investing | Subjects | Books
      Economic Policy & DevelopmentEconomic Policy & Development | Economics | Business & Investing | Subjects | Books
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      Similar Items:
      1. Managing Policy Reform: Concepts and Tools for Decision-Makers in Developing and Transitioning Countries Managing Policy Reform: Concepts and Tools for Decision-Makers in Developing and Transitioning Countries
      2. Good Government in the Tropics (The Johns Hopkins Studies in Development) Good Government in the Tropics (The Johns Hopkins Studies in Development)
      3. Why Governments Waste Natural Resources: Policy Failures in Developing Countries Why Governments Waste Natural Resources: Policy Failures in Developing Countries
      4. How to Change the World: Social Entrepreneurs and the Power of New Ideas How to Change the World: Social Entrepreneurs and the Power of New Ideas
      5. Challenge of Third World Development, The (4th Edition) Challenge of Third World Development, The (4th Edition)

      ASIN: 0801841569
      The Political Economy of Power Sector Reform: The Experiences of Five Major Developing Countries
      Average customer rating: Not rated
        The Political Economy of Power Sector Reform: The Experiences of Five Major Developing Countries

        Manufacturer: Cambridge University Press
        ProductGroup: Book
        Binding: Hardcover

        Labor PolicyLabor Policy | Popular Economics | Business & Investing | Subjects | Books
        GeneralGeneral | Popular Economics | Business & Investing | Subjects | Books
        Labor & Industrial RelationsLabor & Industrial Relations | Economics | Business & Investing | Subjects | Books
        GeneralGeneral | Business & Investing | Subjects | Books
        Oil & EnergyOil & Energy | Industries & Professions | Business & Investing | Subjects | Books
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        ASIN: 0521865026

        Book Description

        Over the last fifteen years the world's largest developing countries have initiated market reforms in their electric power sectors from generation to distribution. This book evaluates the experiences of five of those countries - Brazil, China, India, Mexico and South Africa - as they have shifted from state-dominated systems to schemes allowing for a larger private sector role. As well as having the largest power systems in their regions and among the most rapidly rising consumption of electricity in the world, these countries are the locus of massive financial investment and the effects of their power systems are increasingly felt in world fuel markets. In-depth case studies also reveal important variations in reform efforts. This accessible volume explains the origins of these reform efforts and offers a theory as to why - despite diverse backgrounds - reform efforts in all five countries have stalled in similar ways.
        Tools for Institutional, Politicial, and Social Analysis of Policy Reform: A Sourcebook for Development Practitioners
        Average customer rating: Not rated
          Tools for Institutional, Politicial, and Social Analysis of Policy Reform: A Sourcebook for Development Practitioners
          Jeremy Holland
          Manufacturer: World Bank Publications
          ProductGroup: Book
          Binding: Paperback

          Economic Policy & DevelopmentEconomic Policy & Development | Economics | Business & Investing | Subjects | Books
          GeneralGeneral | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
          GeneralGeneral | Poverty | Current Events | Nonfiction | Subjects | Books
          GeneralGeneral | Politics | Nonfiction | Subjects | Books
          GlobalizationGlobalization | Politics | Nonfiction | Subjects | Books
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          GeneralGeneral | Sociology | Social Sciences | Nonfiction | Subjects | Books
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          1. Economics of Development, Sixth Edition Economics of Development, Sixth Edition
          2. Good Capitalism, Bad Capitalism, and the Economics of Growth and Prosperity Good Capitalism, Bad Capitalism, and the Economics of Growth and Prosperity
          3. Public Program Evaluation: A Statistical Guide Public Program Evaluation: A Statistical Guide
          4. A Practical Guide For Policy Analysis: The Eightfold Path To More Effective Problem Solving A Practical Guide For Policy Analysis: The Eightfold Path To More Effective Problem Solving
          5. Public Policy: Politics, Analysis, And Alternatives Public Policy: Politics, Analysis, And Alternatives

          ASIN: 0821368907

          Product Description

          Analysis of the distributional impact of policy reforms plays an important role in the elaboration and implementation of poverty reduction strategies in developing and transitional countries, promoting evidence-based policy choices and fostering debate on policy reform options. International agencies and national partners are increasingly encouraging a more systematic application of policy reform analysis. Requisite to a systematic application is capacity building within countries as well as within donor agencies. Tools for Institutional, Political, and Social Analysis of Policy Reform: A Sourcebook for Development Practitioners contributes to this agenda by introducing a framework and a set of practical tools that analyze the institutional, political, and social dimensions of policy design and implementation. The authors fill a perceived gap in knowledge of the application of social tools and complement existing guidance on conventional economic analysis of distributional impacts of reform. This book will be of interest to commissioners and practitioners working in policy analysis in a range of areas-including macroeconomic, sectoral, and public sector policy-that are subject to ongoing policy reform discussions.
          Managing Policy Reform: Concepts and Tools for Decision-Makers in Developing and Transitioning Countries
          Average customer rating: 5 out of 5 stars
          • Encompassing broad ideas with meticulous scholarly analysis
          Managing Policy Reform: Concepts and Tools for Decision-Makers in Developing and Transitioning Countries
          Derick W. Brinkerhoff , and Benjamin Crosby
          Manufacturer: Kumarian Press
          ProductGroup: Book
          Binding: Paperback

          Economic Policy & DevelopmentEconomic Policy & Development | Economics | Business & Investing | Subjects | Books
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          1. Creating Public Value: Strategic Management in Government Creating Public Value: Strategic Management in Government
          2. Microeconomic: Theory and Applications Microeconomic: Theory and Applications
          3. Public Choices and Policy Change: The Political Economy of Reform in Developing Countries Public Choices and Policy Change: The Political Economy of Reform in Developing Countries
          4. Rural Progress, Rural Decay: Neoliberal Adjustment Policies and Local Initiatives Rural Progress, Rural Decay: Neoliberal Adjustment Policies and Local Initiatives
          5. Good Government in the Tropics (The Johns Hopkins Studies in Development) Good Government in the Tropics (The Johns Hopkins Studies in Development)

          ASIN: 1565491424

          Book Description

          Managing Policy Reform offers concepts and tools to navigate the "how" of policy change, in order to enhance democratic governance.

          The authors base their book on experience in more than 40 countries, from regional to national and local levels, with government officials, private sector entrepreneurs, and civil society groups, as part of the USAID Implementing Policy Change project.

          This comprehensive book provides lessons for decision-makers on improving the effectiveness of policy implementation, strategies to increase the implementation feasibility of reform, and to foster stronger links between democratic governance and policy management. It includes tools for designing, managing, and influencing policy reforms in government, donor agencies, NGOs, civil society groups and the private sector.

          Customer Reviews:

          5 out of 5 stars Encompassing broad ideas with meticulous scholarly analysis.......2002-06-06

          Collaboratively written by social scientist Derick W. Brinkerhoff and Management Systems International director Benjamin L. Crosby, Managing Policy Reform: Concepts And Tools For Decision-Makers In Developing And Transitioning Countries is a diverse and informative work proffering concepts and tools for policy change and enhancing democratic governments of, by, and for the people in developing countries. Individual chapters address such diverse topics as citizen participation in the process of creating governmental policies, workshops for overseeing policy reform, conflict resolution, and more. Encompassing broad ideas with meticulous scholarly analysis, Managing Policy Reform is recommended to students of international studies as a thoughtful study with an laudable motivational purpose to effectively and significantly improve self-directing governments of nations worldwide -- and the populations they serve.
          The Globalisation of Poverty: Impacts of Imf and World Bank Reforms
          Average customer rating: 4.5 out of 5 stars
          • disappointing
          • Timely thoughts from a real economist
          • Very Good thoughts on the eve of the Millennium
          • A devastating critique of neoliberalism
          The Globalisation of Poverty: Impacts of Imf and World Bank Reforms
          Michel Chossudovsky
          Manufacturer: Zed Books
          ProductGroup: Book
          Binding: Hardcover

          Development & GrowthDevelopment & Growth | Economics | Business & Investing | Subjects | Books
          Economic Policy & DevelopmentEconomic Policy & Development | Economics | Business & Investing | Subjects | Books
          MacroeconomicsMacroeconomics | Economics | Business & Investing | Subjects | Books
          GeneralGeneral | Business & Investing | Subjects | Books
          GeneralGeneral | Poverty | Current Events | Nonfiction | Subjects | Books
          GeneralGeneral | Social Sciences | Nonfiction | Subjects | Books
          GeneralGeneral | Sociology | Social Sciences | Nonfiction | Subjects | Books
          ASIN: 1856494012

          Customer Reviews:

          3 out of 5 stars disappointing.......2004-05-31

          This book is often thought-provoking, but ultimately too shallow. Too many of its conclusions are just stated without enough justification. Although not quite as quick to read, Stiglitz' "Globalization and its discontents" goes much deeper and has a more balanced point of view.

          5 out of 5 stars Timely thoughts from a real economist.......2000-03-28

          Free thinking economists such as Mr Chossudovsky are few and far between. Please take the time to read about the reality of what we have been lured into.

          5 out of 5 stars Very Good thoughts on the eve of the Millennium.......1999-10-27

          These are some wonderful thougts that have stimulated my mind into asking the question "CanAfricansThink?".This book exposes the disguise of mainstream economics which leaves human society's precious values at the hands of economic lust.All Africans need to know about this big con job being operated under the disguise of macro economics.

          5 out of 5 stars A devastating critique of neoliberalism.......1999-05-02

          Looking at case studies from around the developing world, backed up with a strong theoretical analysis of the IMF and World Bank's role in the international economy, the globalisation of poverty brings the reader to one stark conclusion: 'Poverty is an input on the supply side, (of the global economy.)' Particularly interesting is Chossudovsky's explanation of the economic 'miracle' of Vietnam, while his analysis of the Yugoslav disaster, co-sponsored by the IMF and international financial investors, is very timely indeed. As Chossudovsky explains, the IMF and World Bank reforms have not merely suppressed populist and socialist economic measures and achievements; they have also prevented the development of national capitalisms, by creating economies directed towards the needs of the capitalist core states, rather than to the national market. For those harbouring any illusions about the economic order which governs humanity at the end of this century, this book is a necessary read. It's a pity that Chossudovsky works at the University of Ottawa and not the LSE, an institution that definitely needs realistic economists like him.
          Fiscal Reform and Structural Change in Developing Countries, Vol. 2
          Average customer rating: Not rated
            Fiscal Reform and Structural Change in Developing Countries, Vol. 2

            Manufacturer: Palgrave Macmillan
            ProductGroup: Book
            Binding: Hardcover

            InternationalInternational | Taxes | Accounting | Industries & Professions | Business & Investing | Subjects | Books
            GeneralGeneral | Business & Investing | Subjects | Books
            GeneralGeneral | Business & Finance | New & Used Textbooks | Stores | Books
            ASIN: 031223581X

            Book Description

            Fiscal Reform and Structural Change in Developing Countries analyzes the experience of countries involved in major tax reforms in the 1980s and first half of the 1990s by a combination of qualitative and quantitative country studies and over-arching thematic studies. The emphasis is on the role of fiscal reform in stabilization and structural change, as well as the effects that policy for stabilization and, especially, structural change can have on the fiscal deficit under different types of tax systems. The contributors then analyze the reasons for the convergence of tax systems around the developing world.
            Understanding Market Reforms: Volume 2: Motivation, Implementation and Sustainability
            Average customer rating: Not rated
              Understanding Market Reforms: Volume 2: Motivation, Implementation and Sustainability

              Manufacturer: Palgrave Macmillan
              ProductGroup: Book
              Binding: Hardcover

              InternationalInternational | Taxes | Accounting | Industries & Professions | Business & Investing | Subjects | Books
              GeneralGeneral | Industries & Professions | Business & Investing | Subjects | Books
              Policy & Current EventsPolicy & Current Events | Popular Economics | Business & Investing | Subjects | Books
              GeneralGeneral | Popular Economics | Business & Investing | Subjects | Books
              Development & GrowthDevelopment & Growth | Economics | Business & Investing | Subjects | Books
              Economic ConditionsEconomic Conditions | Economics | Business & Investing | Subjects | Books
              Economic Policy & DevelopmentEconomic Policy & Development | Economics | Business & Investing | Subjects | Books
              GeneralGeneral | Business & Investing | Subjects | Books
              Economic ConditionsEconomic Conditions | International | Business & Investing | Subjects | Books
              GeneralGeneral | Marketing | Marketing & Sales | Business & Investing | Subjects | Books
              ASIN: 1403949417
              Release Date: 2006-12-26

              Book Description

              During the last twenty-five years there has been a widespread move toward more market-oriented policies and institutions across the developing and former socialist countries, usually in the context of more politically open societies. The most remarkable fact of this movement is that while policies have often been quite similar, results have been very different. Thirty-one country studies, relying heavily on a political economy analysis, were undertaken to try to understand these divergent results. In this book the findings of these studies are synthesized on a regional and global basis. Three of the case studies are also included.
              Analyzing the Distributional Impact of Reforms: A Practitioners' Guide to Pension, Health, Labor Markets, Public Sector Downsizing, Taxation, Decentralization, ... the Distributional Impact of Reforms)
              Average customer rating: 4 out of 5 stars
              • scan the sectors
              Analyzing the Distributional Impact of Reforms: A Practitioners' Guide to Pension, Health, Labor Markets, Public Sector Downsizing, Taxation, Decentralization, ... the Distributional Impact of Reforms)
              Aline Coudouel
              Manufacturer: World Bank Publications
              ProductGroup: Book
              Binding: Paperback

              InternationalInternational | Taxes | Accounting | Industries & Professions | Business & Investing | Subjects | Books
              Development & GrowthDevelopment & Growth | Economics | Business & Investing | Subjects | Books
              Economic Policy & DevelopmentEconomic Policy & Development | Economics | Business & Investing | Subjects | Books
              MacroeconomicsMacroeconomics | Economics | Business & Investing | Subjects | Books
              GeneralGeneral | Popular Economics | Business & Investing | Subjects | Books
              GeneralGeneral | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
              GeneralGeneral | Poverty | Current Events | Nonfiction | Subjects | Books
              GeneralGeneral | Politics | Nonfiction | Subjects | Books
              ASIN: 0821363484

              Product Description

              The analysis of the distributional impact of policy reforms on the well-being or welfare of different stakeholder groups, particularly on th e poor and vulnerable, has an important role in the elaboration and implementation of poverty reduction strategies in developing countries. In recent years this type of work has been labeled as Poverty and Social Impact Analysis (PSIA) and is increasingly implemented to promote evidence-based policy choices and foster debate on policy reform options. While information is available on the general approach, techniques, and tools for distributional analysis, each sector displays a series of specific characteristics. These have implications for the analysis of distributional impacts, including the types of impacts and transmission channels that warrant particular attention, the tools and techniques most appropriate, the data source typically utilized, and the range of political economy factors most likely to affect the reform process. This volume provides an overview of the specific issues arising in the analysis of the distributional impacts of policy and institutional reforms in selected sectors. Each chapter offers guidance on the selection of tools and techniques most adapted to the reforms under scrutiny, and offers examples of applications of these approaches. This is a companion to the first volume, which offers guidance on trade, monetary and exchange rate policy, utility provision, agricultural markets, land policy, and education. Also includes a CD-ROM containing chapters from companion volume 1, the PSIA User's Guide, Good Practice Note, E-learning course, and links to resources.

              Customer Reviews:

              4 out of 5 stars scan the sectors.......2006-10-01

              Across different countries and economies, the World Bank has put out this study of the efficacies of many reforms undertaken. For pensions, both provided by the state and by private companies. For the labour market, in such aspects like the setting and adjusting of a minimum wage and the providing of unemployment benefits. Very contentious public issues in many countries. Where the providing of a social safety net might be widely approved. But where there might also be concern about the arising of a permanent underclass, dependent on and devoted to handouts.

              The health sector also takes up a significant amount of the book's discussion. Here, issues of gender arise. Where women might not have adequate access to treatments in some countries, due to discrimination.
              The Changing Role of Government: The Reform of Public Services in Developing Countries (The Role of Government in Adjusting Econ)
              Average customer rating: Not rated
                The Changing Role of Government: The Reform of Public Services in Developing Countries (The Role of Government in Adjusting Econ)
                Richard Batley , and George A. Larbi
                Manufacturer: Palgrave Macmillan
                ProductGroup: Book
                Binding: Hardcover

                Policy & Current EventsPolicy & Current Events | Popular Economics | Business & Investing | Subjects | Books
                Development & GrowthDevelopment & Growth | Economics | Business & Investing | Subjects | Books
                Economic Policy & DevelopmentEconomic Policy & Development | Economics | Business & Investing | Subjects | Books
                Public Affairs & AdministrationPublic Affairs & Administration | Government | Nonfiction | Subjects | Books
                Federal GovernmentFederal Government | Government | Nonfiction | Subjects | Books
                GeneralGeneral | Politics | Nonfiction | Subjects | Books
                Public AdministrationPublic Administration | Political Science | Social Sciences | Nonfiction | Subjects | Books
                All TitlesAll Titles | Qualifying Textbooks - Fall 2007 | Stores | Books
                ASIN: 0333736176
                Release Date: 2004-08-12

                Book Description

                Batley and Larbi examine how governments of developing countries are organized to deliver public services. The book is based on comparative international studies of four service sectors: healthcare, urban water, business promotion and agricultural marketing. Governments everywhere are being driven to adopt an "indirect" approach--managing, contracting and regulating public agencies or private partners, rather than providing services directly. It questions how governments are responding and whether this approach is appropriate to the capacities of developing countries.
                Analyzing the Distributional Impact of Reforms: a Practitioners' Guide: Trade, Monetary and Exchange Rate Policy, Utility Provision, Agricultural Markets, Land, and Education
                Average customer rating: Not rated
                  Analyzing the Distributional Impact of Reforms: a Practitioners' Guide: Trade, Monetary and Exchange Rate Policy, Utility Provision, Agricultural Markets, Land, and Education

                  Manufacturer: World Bank Publications
                  ProductGroup: Book
                  Binding: Paperback

                  Development & GrowthDevelopment & Growth | Economics | Business & Investing | Subjects | Books
                  Economic Policy & DevelopmentEconomic Policy & Development | Economics | Business & Investing | Subjects | Books
                  MacroeconomicsMacroeconomics | Economics | Business & Investing | Subjects | Books
                  GeneralGeneral | Popular Economics | Business & Investing | Subjects | Books
                  GeneralGeneral | Poverty | Current Events | Nonfiction | Subjects | Books
                  GeneralGeneral | Politics | Nonfiction | Subjects | Books
                  ASIN: 0821361813

                  Product Description

                  The analysis of the distributional impact of policy reforms on the well-being or welfare of different stakeholder groups, particularly on the poor and vulnerable, has an important role in the elaboration and implementation of poverty reduction strategies in developing countries. In recent years this type of work has been labeled as Poverty and Social Impact Analysis (PSIA) and is increasingly implemented to promote evidence-based policy choices and foster debate on policy reform options. While information is available on the general approach, techniques and tools for distributional analysis, each sector displays a series of specific characteristics. Each chapter of this volume provides an overview of the specific issues arising in the analysis of the distributional impacts of policy and institutional reforms in selected sectors. Each chapter then offers guidance on the selection of tools and techniques most adapted to the reforms under scrutiny, and offers examples of applications of these approaches.

                  Download Description

                  "The analysis of the distributional impact of policy reforms on the well-being or welfare of different stakeholder groups, particularly on the poor and vulnerable, has an important role in the elaboration and implementation of poverty reduction strategies in developing countries. In recent years this type of work has been labeled as Poverty and Social Impact Analysis (PSIA) and is increasingly implemented to promote evidence-based policy choices and foster debate on policy reform options. While information is available on the general approach, techniques and tools for distributional analysis, each sector displays a series of specific characteristics. Each chapter of this volume provides an overview of the specific issues arising in the analysis of the distributional impacts of policy and institutional reforms in selected sectors. Each chapter then offers guidance on the selection of tools and techniques most adapted to the reforms under scrutiny, and offers examples of applications of these approaches. "

                  de La Nueva Historia del Derecho: A Proposito del Objeto, Metodo y Fuentes del Derecho del Mercosur (Cuadernos de Historia del Derecho)
                  Average customer rating: Not rated
                    de La Nueva Historia del Derecho: A Proposito del Objeto, Metodo y Fuentes del Derecho del Mercosur (Cuadernos de Historia del Derecho)
                    Maria Laura San Martino De Dromi
                    Manufacturer: Ediciones Ciudad Argentina
                    ProductGroup: Book
                    Binding: Paperback

                    Exports & ImportsExports & Imports | Economics | Business & Investing | Subjects | Books
                    GeneralGeneral | Law | Subjects | Books
                    SpanishSpanish | Foreign Language Nonfiction | Nonfiction | Subjects | Books
                    GeneralGeneral | Leyes | Libros en español | Formats | Books
                    Exportación e ImportaciónExportación e Importación | Economía | Negocios e inversiones | Libros en español | Formats | Books
                    InternacionalInternacional | Negocios e inversiones | Libros en español | Formats | Books | Condiciones Económicas | General
                    No-FicciónNo-Ficción | Libros en español | Formats | Books | Automotriz | Ciencias Sociales | Crimen y Criminales | Educación | Estudios de la Mujer | Feriados | Filosofía | Gobierno | Hechos Verídicos | Planeamiento Urbano y Desarrollo | Política | Sucesos de Actualidad | Transportación
                    Contabilidad y FinanzaContabilidad y Finanza | Profesional y Técnico | Libros en español | Formats | Books | Contabilidad | Finanza | Industrias y Profesiones | Internacional
                    ASIN: 9875070130

                    Books:

                    1. Customer Relationship Management: A Strategic Imperative in the World of E-Business
                    2. Customer Service: A Practical Approach (4th Edition)
                    3. Customer Service: Aiming for Excellence
                    4. Customer Service Is a Contact Sport
                    5. Customer Service Over the Phone: Techniques and Technology for Handling Customers Over the Phone
                    6. Designing and Delivering Superior Customer Value: Concepts, Cases, and Applications
                    7. Direct Marketing Rules of Thumb: 1,000 Practical and Profitable Ideas to Help You Improve Response, Save Money, and Increase Efficiency in Your Direct Program
                    8. Discounts and Good Deals for Seniors in Texas: The Best Bargains and Deals from Abilene to Zavalla for Ages 50 and Up
                    9. Emotion Marketing: The Hallmark Way of Winning Customers for Life
                    10. Engineering Self-Organising Systems: Methodologies and Applications (Lecture Notes in Computer Science)

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