Book Description
Learn the 25 keys to sole proprietorship, partnership, subchapter S and family ownership:Key 1. How to begin: choice of business organization.
Key 2. Getting started.
Key 3. Personal liability exposure for sole proprietors.
Key 4. Personal liability exposure for partners
Key 5. Personal liability exposure in a limited partnership, a limited liability partnership, or a family limited liability partnership.
Key 6. Personal liability exposure for owners of a corporation.
Key 7. Personal liability exposure for owners of a limited liability company.
Key 8. Tax aspects of doing business as a sole proprietor.
Key 9. A partnership can be a great tax shelter.
Key 10. How corporations are taxed.
Key 11. Tax consequence as a limited liability company.
Key 12. Access to information and management participation in sole proprietorship and partnership.
Key 13. Ability to participate in management and access information as a corporate shareholder.
Key 14. Corporate merger and acquisitions.
Key 15. Federal securities laws and their effect on business creation and operation.
Key 16. State regulation of securities.
Key 17. Getting funds to begin and run the business.
Key 18. Doing business in another state.
Key 19. Sharing profits.
Key 20. How a joint venture works.
Key 21. The desirability of a buy-sell agreement.
Key 22. Transferability of business interests.
Key 23. Letting go.
Key 24. The real estate investment trust: high returns, low risk.
Key 25. Which form of business organization should I use?
Organizing A Company is part of The New York Times Pocket MBA Series, a reference series easily accessible to all businesspersons, from first-level managers to the executive suite. The 12-volume series is written by Ph.D.s who teach in the finest graduate business programs in the country, and edited by business editors from The New York Times. The structure of each volume presents an unparalleled synopsis of crucial principles of specific areas of business expertise.
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The Evolution of Retirement: An American Economic History, 1880-1990 (National Bureau of Economic Research Series on Long-Term Factors in Economic Dev)
Dora L. Costa Manufacturer: University Of Chicago Press ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 0226116093 |
Book Description
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The Evolution of Retirement: An American Economic History, 1880-1990.(Review): An article from: Southern Economic Journal
Richard V. Burkhauser Manufacturer: Southern Economic Association ProductGroup: Book Binding: Digital ASIN: B00098W9IO Release Date: 2005-07-28 |
Book Description
This digital document is an article from Southern Economic Journal, published by Southern Economic Association on July 1, 1999. The length of the article is 1409 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
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The Evolution of Retirement : An American Economic History, 1880-1990 (National Bureau of Economic Research Series on Long-Term Factors in Economic Dev)
Dora L. Costa Manufacturer: University Of Chicago Press ProductGroup: Book Binding: Paperback ASIN: B000OP6FSM |
Average customer rating: |
Evolution of Retirement, The: An American Economic History, 1880-1990
Dora L. Costa Manufacturer: University Of Chicago Press ProductGroup: Book Binding: Paperback ASIN: B000OP8062 |
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Landmarks in Modern American Business: 1944-1974 (Magill's Choice)
Manufacturer: Salem Pr Inc ProductGroup: Book Binding: Hardcover ASIN: 0893561436 |
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Building a Mail Order Business: A Complete Manual for Success (Building a Mail Order Business)
William A., PhD Cohen Manufacturer: Wiley ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 0471109460 |
Book Description
With more than 60,000 copies sold, this amazing manual has become a classic in its field—and rightfully so. Nowhere else will you find—in one book—so much valuable information on achieving success in the mail order business. Dr. Bill Cohen has drawn on his decades of experience testing, researching, and constantly refining the mail order techniques described in this invaluable guide. Building a Mail Order Business offers a virtual treasury of techniques and methods guaranteed to work in the real world of selling through the mail. You'll get practical advice and learn tricks of the trade that will get you started quickly, with the fewest missteps and greatest chances for success.Thorough and completely up-to-date, this authoritative guide covers every aspect of the mail order business, from the basics of getting started to the details of product selection, preparing a marketing plan, copywriting, designing graphics, printing, protecting yourself from competition, telemarketing, and advertising through magazines, radio, and television. In addition, a handy appendix lists hundreds of valuable contacts with complete addresses.
In this new Fourth Edition, you'll learn the latest trends in mail order—what works and what doesn't, the most effective look in ads and mailing pieces, how to put together the most attractive offers, and much more.
For entrepreneurs, direct marketers, business owners, and others eager to get into the mail order business,
Building a Mail Order Business has proven itself to be an indispensable resource for the ideas, techniques, and expert advice that will lead to success.
All the success secrets of one of America's best-known and most respected experts on mail order and direct marketing—Now in a new edition!
BUILDING A MAIL ORDER BUSINESS
Fourth Edition
Complete, authoritative, and now in a new edition, this best-selling guide to mail order success covers everything from getting your business started to handling legal issues, preparing copy and graphics, selecting mailing lists, telemarketing, and advertising in all types of media—an unbeatable source of direct marketing ideas that really work.
Here's what the pros have said about previous editions of Bill Cohen's Building a Mail Order Business:
"Dr. Bill Cohen's book thoroughly explores the many facets, and pitfalls, facing the budding mail order entrepreneur."— Henry R. "Pete" Hoke, Jr., Publisher, Direct Marketing
"It took a mail order businessman who is also an educator to put direct mail and mail order guidelines all in one place—and in language we can all understand."—Freeman F. Gosden, Jr., President, Smith-Hemmings-Gosden, one of the nation's largest direct marketing advertising agencies
"An outstanding primer for our industry. It gives you the nuts and bolts necessary to carry you through almost every aspect of mail order from the very rudimentary basics to the same techniques used by the pros."— Joe Sugarman, JS&A
"One of the best books I've ever read on the subject. I enthusiastically recommend Building a Mail Order Business to any man or woman who is serious about getting involved in this fascinating activity."— E. Joseph Cossman, President, Cossman International, Inc., author of How I Made a Million Dollars in Mail Order
"An excellent, informative, comprehensive, illustrative workbook that will help anyone get started making money in the fascinating field of mail order. I highly recommend this professional book."— Melvin Powers, mail order entrepreneur
"...must reading for the entrepreneur whose mind is on mail order."— Paul Muchnick, Chairman, National Mail Order Association
"Its good sense and nuts-and-bolts, bottom-line approach make it a delightful guide through the mail order world."— DM News
Customer Reviews:
Pricey Book! Save Your Money and Time!!.......2006-02-26
Outdated.......2003-02-02
Good, if old fashioned, basics.......2001-12-28
GREAT book for entrepreneurs and beginners alike.......2000-03-21
Commonsense advice, but author's heros sell dubious products.......1998-07-25
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S.U.R.E.-Fire Direct Response Marketing : Managing Business-to-Business Sales Leads for Bottom-Line Success
Russell M. Kern Manufacturer: McGraw-Hill ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 0658006223 |
Book Description
S.U.R.E.-Fire Direct Response Advertising delivers a proven, effective program for boosting business-to-business direct advertising response rates and converting sales leads into a steady stream of revenue. Readers are guided through the steps of the acclaimed S.U.R.E.-Fire program, which include strategic planning, marketing research, developing customer relationships, recognizing sales opportunities, and executing a sales lead campaign.
Download Description
S.U.R.E.-Fire Direct Response Advertising delivers a proven, effective program for boosting business-to-business direct advertising response rates and converting sales leads into a steady stream of revenue. Readers are guided through the steps of the acclaimed S.U.R.E.-Fire program, which include strategic planning, marketing research, developing customer relationships, recognizing sales opportunities, and executing a sales lead campaign.Customer Reviews:
By far the best book I have seen.......2001-08-02
The Most Comprehensive Direct Marketing Tool To-Date.......2001-04-13
Outstanding read for sales and marketing people.......2001-04-06
A must read for marketers!.......2001-04-01
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The Solid Gold Mailbox: How to Create Winning Mail Order Campaigns by the Man Who's Done It All
Walter H. Weintz Manufacturer: John Wiley & Sons Inc ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 0471850268 |
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Mailing List Strategies: A Guide to Direct Mail Success
C. Rose Harper Manufacturer: McGraw-Hill Companies ProductGroup: Book Binding: Hardcover ASIN: 0070266751 |
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America's Cup campaign sails to success. (raising funds for the American team) (Cover Story): An article from: Fund Raising Management
Max Elsman Manufacturer: Hoke Communications, Inc. ProductGroup: Book Binding: Digital ASIN: B00091YB7S Release Date: 2005-07-28 |
Book Description
This digital document is an article from Fund Raising Management, published by Hoke Communications, Inc. on May 1, 1992. The length of the article is 2193 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
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Craig Perrine Interviewed by Randy Gilbert on The Inside Success Show : Craig Perrine, creator of "List Profits Secrets" shares inside tips and strategies from his course
Craig Perrine , and Randy Gilbert Manufacturer: The Inside Success Show Interviews ProductGroup: Book Binding: Digital ASIN: B000BUKF0O |
Book Description
Randy Gilbert was privileged to interview Craig Perrine on The Inside Success Show.Customer Reviews:
Craig is simply the best!.......2006-03-27
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Direct Mail Success
Manufacturer: Glenn Bridge ProductGroup: Book Binding: Paperback ASIN: B000I1N10M |
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Direct Mail Success
Gil Effron Manufacturer: Glenn Bridge Press ProductGroup: Book Binding: Paperback ASIN: 0965791815 |
Book Description
Whether you are brand new to direct mail or a seasoned, direct mail veteran, Direct Mail Success points the way toward maximizing direct mail effectiveness and response. Direct Mail Success offers hundreds of great ideas, proven direct mail strategies, and practical implementation techniques: Ideas that keep you coming back to the basics and help you develop and deploy better overall, direct mail strategies... Proven strategies to motivate your readers and prospects into action today... Copywriting suggestions to help you get right to the point and get a response... Recommendations to help you deploy better-looking direct mail graphics... Solid techniques to keep your data fresh, current, and valuable!Customer Reviews:
Informative and easy to follow.......2000-09-20
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Direct mail success in the land of the rising sun. (Japan) (Echo Awards): An article from: Fund Raising Management
Manufacturer: Hoke Communications, Inc. ProductGroup: Book Binding: Digital ASIN: B00092UEBE Release Date: 2005-07-28 |
Book Description
This digital document is an article from Fund Raising Management, published by Hoke Communications, Inc. on December 1, 1993. The length of the article is 513 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
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Direct-mail seminars highlight role of design and printing in promotional success. (News).: An article from: Printing News
Brett Rutherford Manufacturer: Cygnus Business Media ProductGroup: Book Binding: Digital ASIN: B0008DHXWW Release Date: 2005-07-31 |
Book Description
This digital document is an article from Printing News, published by Cygnus Business Media on May 19, 2003. The length of the article is 1308 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.Books:
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