Guiding the Journey to Collaborative Work Systems: A Strategic Design Workbook (Collaborative Work Systems Series)
Average customer rating: 5 out of 5 stars
  • Highly useful and well written workbook!
  • Extremely practical and useful
Guiding the Journey to Collaborative Work Systems: A Strategic Design Workbook (Collaborative Work Systems Series)
Michael M. Beyerlein , and Cheryl Harris
Manufacturer: Pfeiffer
ProductGroup: Book
Binding: Paperback

Strategy & CompetitionStrategy & Competition | Management & Leadership | Business & Investing | Subjects | Books
ManagementManagement | Management & Leadership | Business & Investing | Subjects | Books
TrainingTraining | Management & Leadership | Business & Investing | Subjects | Books
WorkplaceWorkplace | Organizational Behavior | Business & Investing | Subjects | Books
GeneralGeneral | Business & Investing | Subjects | Books
Human Resources & Personnel ManagementHuman Resources & Personnel Management | Industries & Professions | Business & Investing | Subjects | Books
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ASIN: 0787967882

Book Description

Guiding the Journey to Collaborative Work Systems is a hands-on, practical guide for dealing with the challenges of designing and implementing collaboration in the workplace. People working in groups and teams, team-based organizations and networked organizations, and value chains and strategic alliances understand that effective collaboration is mandatory for success in today's business environment. Change leaders— such as organization development managers, steering committee members, design team members, line managers, and others— will find this workbook an invaluable source of help, as it provides a step-by-step planning process to transform an organization to better support collaboration. Teams and groups can use the workbook to improve their collaborative processes, and elements of the workbook can be applied to a wide variety of situations where collaboration is needed.

The workbook covers a broad range of topics necessary for successful change, including generating and maintaining support for the initiative, launching a thoroughly planned change program, and effectively communicating the plan to the rest of the organization. Filled with assessments, tools, and activities, and based on interviews conducted with twenty-one experts and hundreds of team members, Guiding the Journey to Collaborative Work Systems offers the support needed to design in-depth plans for changing work systems to facilitate collaborative excellence.

Customer Reviews:

5 out of 5 stars Highly useful and well written workbook!.......2004-12-16

This is a practical and "easy to use" book. For anyone who has to work with other people (isn't that most of us?) this book offers a clear map to navigate the process. Filled with worksheets, charts, and carefully outlined steps, it addresses every part of the collaborative process. It includes activities to get others on board with collaborative initiatives. I highly recommend it.

5 out of 5 stars Extremely practical and useful.......2004-07-31

Any leader who is interested in achieving a competitive advantage for his or her company needs to have this book on his/her desk. This is the first book I have read on organizational design and redesign that is so practical and useful. It outlines a sound model for the strategic design process for companies to move toward collaboration. But the book's real value is in its numerous practical worksheets, charts, pictures, assessments, and exercises to help leaders, change agents, or consultants guide organizations in moving more toward collaboration.

The simplicity of this book makes it useful in many arenas -- as I said, it would be useful for managers, leaders and consultants in guiding organizational change. It would also be useful as a textbook for business or management classes in organizational change. Students these days are craving practicality to go along with the theory they learn -- this book offers both.
Making Strategy: The Journey of Strategic Management
Average customer rating: 5 out of 5 stars
  • Action counts
  • A book that that builds strategy with the student
  • Definitely one of the best texts on Strategy
  • Outstanding Book on Strategic Mangement!
  • Views of a Management Science Student
Making Strategy: The Journey of Strategic Management
Colin Eden , and Fran Ackermann
Manufacturer: Sage Publications Ltd
ProductGroup: Book
Binding: Paperback

Strategy & CompetitionStrategy & Competition | Management & Leadership | Business & Investing | Subjects | Books
ManagementManagement | Management & Leadership | Business & Investing | Subjects | Books
Systems & PlanningSystems & Planning | Management & Leadership | Business & Investing | Subjects | Books
Total Quality ManagementTotal Quality Management | Management & Leadership | Business & Investing | Subjects | Books
GeneralGeneral | Business & Investing | Subjects | Books
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  1. Visible Thinking: Unlocking Causal Mapping for Practical Business Results Visible Thinking: Unlocking Causal Mapping for Practical Business Results
  2. The Practice of Making Strategy: A Step-by-Step Guide The Practice of Making Strategy: A Step-by-Step Guide

ASIN: 076195225X

Book Description

Making Strategy presents an approach to strategy making designed to assist most organizations develop strategy appropriate to their size, purpose, and resources. It provides a much needed guide to the strategy-making process for management teachers and consultants: by elaborating the key concepts and theories of strategic management; by illustrating through case vignettes the issues inherent in the process of strategy making; and by providing extensive and detailed practical guidelines on the methods, techniques, and tools employed in the case vignettes. These three aims are reflected in the three-part structure of the book. All three parts are closely cross-referenced and integrated throughout in a way that allows the reader to dip into any part of the book and be drawn into the fuller aspects of the processes discussed. The integrated whole forms a cycle or ôjourneyö of strategy making, which is introduced in Part I. The reader is not expected to take away from the book a recipe for working, but a better understanding of strategy as predominantly process-oriented. Key themes are the crucial significance of political feasibility; the role of participation; emphasis on stakeholder management; thinking about alternative futures within the overall process of strategy making; and using computer support for strategy making, organizational learning, and strategy delivery. Making Strategy will be invaluable to practitioners, scholars, and students in management science, systems management, public sector/nonprofit management, and operations management.

Customer Reviews:

5 out of 5 stars Action counts.......1999-12-16

You might plan, but only action will influence the future! In their strategy JOURNEY, Eden & Ackerman takes this seriously. Therefore they abandon normative strategy-approaches and show us instead the possibility to exploit cognitive diversity, tacit knowledge and emergent strategy. They also stress the importance of negotiating with stakeholders, powerbrokers and personnel to come to decisions, actions and insights that shape the strategic future of an organization. This is not an ideal picture - it's a realistic conclusion from decades of practical work with companies and non-profit organizations trying to create their future in a context of the messy problems of every-day life. Each organization has to find it's own way. The authors give us an inside-view of these experiences and explain in detail the methods and tools used.

Although "Making strategy" has a practical focus on how to make the JOURNEY of strategizing happen and it easily can be used as a consultants handbook, the theoretical foundations are not neglected. Eden & Ackerman make a clear stance that the world that counts in strategizing is the one we percieve, and that decision-making in organizations involves more than one logic. The authors emphazise the process of strategizing and leave the ontological question open - if we learn from our actions, we will also get to know whether or not we were right in our assumptions about the world. Since we cannot forecast the future with enough precision to make long-range action plans in advance, we have to learn while we strategize. Continuously we have to question our assumptions, redraw our plans and consider how new directions influence the social order in which action takes place. These experiences and insights are convincing - and the methods and software tools are immensly useful. If you want to get things done.

5 out of 5 stars A book that that builds strategy with the student.......1999-09-18

Eden and Ackermann have written a book based upon there experiences of working with management groups in industry. The book is an excellent contribution to our knowledge of 'developing and managing strategy'. The book takes the student through the process of building strategy, putting the student in the centre, enabling the student to build strategy of a company or organisation. This approach is unique and a fine example of how to teach and learn about the subject. The book uses models as a process to develop strategy, i.e cognitive mapping and Decision Explorer. The book is aimed at students that are final year undergraduates or Masters students. When using the book, students need a knowledge base in 'modelling skills'.

On the downside, the book has a complex indexing system which takes a while to 'get the hang of'. The book promotes Eden and Ackermann's approach to developing strategy, which is based upon a 'reasoned thinking' style. There are other approaches.

But taking everything into consideration, this is simply the best book on the market!!!!

I have therefore decided to adopt this book as the main reader for my students at Napier University.

Ian Yeoman Napier University Business School Edinburgh

5 out of 5 stars Definitely one of the best texts on Strategy.......1999-08-18

I had always believed that UK had a few business schools like London, Strathclyde and Cranfield comparable to the top US schools. The quality of this book, by two Strathclyde academics, re-confirms that. It very clearly establishes that "Strategy" is not just the pre-occupation of the board, it is every manager's business. And it shows HOW that business has to be handled. Very useful for consultants like us.

5 out of 5 stars Outstanding Book on Strategic Mangement!.......1999-05-11

This book is first rate and brings together all of the most important concepts in strategic management. It is written in a three part format of theory, case examples, and practical tools. Thus, the book should appeal to a wide audience: academics, managers, consultants, and practitioners mainly interested in learning new tools and techniques. Topics in each part are uniquely cross-referenced to the other parts, much like hypertext links so one can follow a thread from theory to case studies to tools and vice versa. Thus, the book does not have to be read cover-to-cover from the front; one can start at a point of greatest interest and follow the threads.

The first part describes strategy making as a JOURNEY, both as a metaphor and an acronym for the process (JOintly Understanding, Reflecting and NEgotiating strategY). The center piece for strategy making are the cognitive mapping/oval mapping techniques (invented and pioneered by the authors)so useful for revealing various key managers' mental models of their organization's internal and external environment. Also first rate is the authors' treatment of the politics of strategic planning, stakeholder management, and the role of emergent strategy in an organization; topics not often covered in depth in most stategic planning books, but often key determinants of success or failure. Additionally, there is a chapter on managing alternative futures, which integrates the very powerful scenario planning techniques into the JOURNEY process. The second part illustrates the theory from a case studies point of view and highlights the problems encountered by the authors in putting the theory into practice in various types of organizations. The third part covers how to faciliate and structure the various workshops and offsites, and the use of certain software tools such as Decision Explorer for creating the cognitive maps.

If you have ever embarked on strategic planning and have come up with a set of goals, but somehow just couldn't come up with a cogent strategy or a way to realize these goals (particularly in public and non-profit sector organizations), this book is a must for you. Other superlative books available from Amazon that should be read in conjunction with this one are "Strategic Planning for Public and Non-Profit Organizations" by John Bryson (particularly the revised 1995 edition which touches on cognitive/oval mapping techniques in conjunction with Bryson's Indirect Method of building strategy) and "Scenarios: the Art of Strategic Conversation" by Kees van der Heijden (particularly relevent to managing alternative futures).

5 out of 5 stars Views of a Management Science Student.......1999-04-27

I found `Making Strategy' a very useful guide during my Honours Operational Research project. Making Strategy demonstrates the best use for Management Science techniques such as Oval and Cognitive Mapping and Strategy Delivery Support System (SDSS) to name a few. It also provides excellent advice and guidance on more general topics such as running group workshops and interviewing.

Examples are given where techniques and methods have been applied in practice in several different organisations. They highlight the areas where the different tools may be applied.

As it's name suggests `The Journey of Strategic Management' it takes the reader on a `Journey' - through different stages which can occur during strategic development and therefore is a valuable practical guide for any project of this nature.

This book would prove beneficial not only to students but to any academic or practitioner involved in strategic thinking.

Thinking about Inequality: Personal Judgment and Income Distributions
Average customer rating: Not rated
    Thinking about Inequality: Personal Judgment and Income Distributions
    Yoram Amiel , and Frank Cowell
    Manufacturer: Cambridge University Press
    ProductGroup: Book
    Binding: Hardcover

    Economic HistoryEconomic History | Economics | Business & Investing | Subjects | Books
    MacroeconomicsMacroeconomics | Economics | Business & Investing | Subjects | Books
    MicroeconomicsMicroeconomics | Economics | Business & Investing | Subjects | Books
    TheoryTheory | Economics | Business & Investing | Subjects | Books
    GeneralGeneral | Popular Economics | Business & Investing | Subjects | Books
    GeneralGeneral | Business & Investing | Subjects | Books
    GeneralGeneral | Poverty | Current Events | Nonfiction | Subjects | Books
    ASIN: 0521461316

    Book Description

    What is inequality? In recent years there has been an explosion of interest in the subject that has yielded a substantial body of formal tools and results for income-distribution analysis. But does the standard axiomatic structure coincide with public perceptions of inequality? Or is the economist's concept of inequality a thing apart, perpetuated through serial brainwashing in the way the subject is studied and taught? Amiel and Cowell examine the evidence from a large international questionnaire experiment using student respondents. Along with basic "cake-sharing" issues, related questions involving social-welfare rankings, the relationship between inequality and overall income growth and the meaning of poverty comparisons are considered.

    Industrialization and the State: The Changing Role of Government in Taiwan's Economy, 1945-1998
    Average customer rating: Not rated
      Industrialization and the State: The Changing Role of Government in Taiwan's Economy, 1945-1998

      Manufacturer: Harvard Institute for International Development
      ProductGroup: Book
      Binding: Paperback

      Policy & Current EventsPolicy & Current Events | Popular Economics | Business & Investing | Subjects | Books
      GeneralGeneral | Popular Economics | Business & Investing | Subjects | Books
      Development & GrowthDevelopment & Growth | Economics | Business & Investing | Subjects | Books
      Economic Policy & DevelopmentEconomic Policy & Development | Economics | Business & Investing | Subjects | Books
      Economic HistoryEconomic History | Economics | Business & Investing | Subjects | Books
      TaiwanTaiwan | Asia | History | Subjects | Books
      GeneralGeneral | China | Asia | History | Subjects | Books
      GeneralGeneral | Middle East | History | Subjects | Books
      GeneralGeneral | World | History | Subjects | Books
      ASIN: 0674002539

      Book Description

      Taiwan's export-led industrial development is often presented as a model of how state intervention promotes growth. Others see the same experience as a model of a private enterprise market at work. This study demonstrates that Taiwan policymakers varied their approach to development as circumstances changed. Export promotion of labor-intensive industries, which predominated in the 1960s, was supplemented by efforts to promote import-substituting heavy industries in the 1970s. In the early 1980s there was a fundamental change in the economic environment as Taiwan's government reduced its active intervention in the economy and created a foundation for development based on information and other high-technology products. Taiwan's economy continued to prosper in the 1990s because policies and systems changed along with conditions.

      The Mobile Revolution: The Making of Mobile Services Worldwide
      Average customer rating: Not rated
        The Mobile Revolution: The Making of Mobile Services Worldwide
        Dan Steinbock
        Manufacturer: Kogan Page
        ProductGroup: Book
        Binding: Paperback

        Strategy & CompetitionStrategy & Competition | Management & Leadership | Business & Investing | Subjects | Books
        CommunicationsCommunications | Skills | Business & Investing | Subjects | Books
        GeneralGeneral | Business & Investing | Subjects | Books
        ManagementManagement | Sales & Selling | Marketing & Sales | Business & Investing | Subjects | Books
        Web MarketingWeb Marketing | Business & Culture | Computers & Internet | Subjects | Books
        Wireless NetworksWireless Networks | Networking | Computers & Internet | Subjects | Books
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        ASIN: 0749448504

        Book Description

        The Mobile Revolution tells the story of the making of mobile markets and services worldwide, exploring the mobilization that is transforming how we live, work and play. The first comprehensive account of the explosion of mobile services (rich voice, internet, messaging, content), from multimedia messaging and camera phones to location-based services and mobile phone television, it tells the fascinating story of these products and services in the pioneering markets of Europe, the United States and the Asia-Pacific, particularly Japan, China and South Korea. This book is essential reading for managers and marketers who must now mobilize their products, servi ces and companies. It looks in depth at the impact of mobility in consumer and business markets, strategy, and across all industries and shows how marketing innovation has been brought about by developments in mobile technologies.
        The Marketing Information Revolution
        Average customer rating: 5 out of 5 stars
        • Right to the Point
        The Marketing Information Revolution
        Robert C. Blattberg , and Rashi Glazer
        Manufacturer: Harvard Business School Press
        ProductGroup: Book
        Binding: Hardcover

        GeneralGeneral | Business & Investing | Subjects | Books
        Information TechnologyInformation Technology | Harvard Business School Press | By Publisher | Business & Investing | Subjects | Books
        MarketingMarketing | Harvard Business School Press | By Publisher | Business & Investing | Subjects | Books
        Management & LeadershipManagement & Leadership | Business & Investing | Subjects | Books | Business Ethics | Consolidation & Merger | Decision-Making & Problem Solving | Distribution & Warehouse Management | Industrial | Information Management | Leadership | Management | Management Science | Motivational | Negotiating | Operations Research | Planning & Forecasting | Pricing | Production & Operations | Project Management | Quality Control | Risk Assessment | Statistics | Strategy & Competition | Systems & Planning | Systems Analysis | Teams | Total Quality Management | Training
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        ASIN: 0875843298

        Customer Reviews:

        5 out of 5 stars Right to the Point.......2000-03-24

        This book remains extremely up to date. The authors envisioned today's marketing transformation that is still happening, six years after publication. Only now the tools needed to follow the author's guidelines are being developed and used by retailers.
        ComputingFailure.com: War Stories from the Electronic Revolution
        Average customer rating: 3 out of 5 stars
        • CutAndPaste.com
        • 3,5 stars for a very good... compilation!
        ComputingFailure.com: War Stories from the Electronic Revolution
        Robert L. Glass
        Manufacturer: Prentice Hall PTR
        ProductGroup: Book
        Binding: Hardcover

        Strategy & CompetitionStrategy & Competition | Management & Leadership | Business & Investing | Subjects | Books
        GeneralGeneral | Business & Investing | Subjects | Books
        EntrepreneurshipEntrepreneurship | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
        High-TechHigh-Tech | Industries & Professions | Business & Investing | Subjects | Books
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        GeneralGeneral | Computers & Internet | Subjects | Books
        GeneralGeneral | Software | Computers & Internet | Subjects | Books
        ASIN: 0130917397

        Customer Reviews:

        3 out of 5 stars CutAndPaste.com.......2001-07-27

        The editor (or, more accurately, compiler) of this volume is honest about how he put it together: He clipped interesting stories about unsuccessful dot.com companies and slipped them into a file. When the file was thick enough, he arranged the stories more or less topically, padded them with his file of recent non-dot.com "computer failure" articles, obtained reprint permissions and, voila!, produced a book (or, more accurately, a "book").

        The stories are grouped into chapters, and between the chapters comes the editor's intellectual contribution, consisting mostly of jejune observations that we have all seen or thought before.

        If you read The Wall Street Journal and The Industry Standard, you have already read most of this book, and the parts that you haven't read are of marginal interest. On the positive side, the articles are interesting, even though their moral is generally one that was old when Charles Dow was knee-high to a debenture: Don't throw money into an enterprise that you don't understand.

        And the moral of this review is: Throw money at this book if you want a permanent anthology of schadenfreude. Otherwise, you got some bucks to invest? Right here I have the Next Great Thing. . . .

        3 out of 5 stars 3,5 stars for a very good... compilation!.......2001-07-09

        I have to admit I was drawn by the book's very provocative title, so I decided to browse through it today, to find that it is a very nice compilation of stories printed with permission, taken from publications such as the Wall Street Journal, The Industry Standard, Barron's and Time Digital.

        This is not to say that the content of the stories was bad at all. On the contrary, all of these publications are highly respectable, but if you have been a close follower of the whole dot.com shakedown process over the course of the past year and a half, and expect to find insights that will allow you to better understand the underlying reasons for it, you might be dissapointed not to find any "new" ones in this book.

        In short, in my opinion, the book does not add significantly to the whole discussion about the topic.
        Digital revolution? Where is it?(Viewpoint) : An article from: Photo Marketing
        Average customer rating: Not rated
          Digital revolution? Where is it?(Viewpoint) : An article from: Photo Marketing
          Meg Weston
          Manufacturer: Photo Marketing Association International
          ProductGroup: Book
          Binding: Digital

          GeneralGeneral | Business & Investing | Subjects | Books
          Digital PhotographyDigital Photography | Digital Photography & Video | Computers & Internet | Subjects | Books
          GeneralGeneral | Business & Investing | Subjects | e-Docs | Formats | Books
          GeneralGeneral | Business & Investing | HTML | Formats | e-Docs | Formats | Books
          ASIN: B000ALV8SW
          Release Date: 2005-07-25

          Book Description

          This digital document is an article from Photo Marketing, published by Photo Marketing Association International on July 1, 2005. The length of the article is 1438 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

          Citation Details
          Title: Digital revolution? Where is it?(Viewpoint)
          Author: Meg Weston
          Publication: Photo Marketing (Magazine/Journal)
          Date: July 1, 2005
          Publisher: Photo Marketing Association International
          Volume: 80 Issue: 7 Page: 14(2)

          Distributed by Thomson Gale
          Electronic Business Revolution
          Average customer rating: Not rated
            Electronic Business Revolution
            Peter Cunningham , Friedrich Fröschl , and Froeschl
            Manufacturer: Springer
            ProductGroup: Book
            Binding: Hardcover

            GeneralGeneral | Business & Investing | Subjects | Books
            MISMIS | Industries & Professions | Business & Investing | Subjects | Books
            Marketing & SalesMarketing & Sales | Business & Investing | Subjects | Books | Advertising | Consumer Behavior | Customer Service | Marketing | Public Relations | Sales & Selling
            CultureCulture | Business & Culture | Computers & Internet | Subjects | Books
            E-CommerceE-Commerce | Business & Culture | Computers & Internet | Subjects | Books
            Information SystemsInformation Systems | Software Engineering | Computer Science | Computers & Internet | Subjects | Books
            GeneralGeneral | Computers & Internet | Subjects | Books
            GeneralGeneral | Telecommunications | Engineering | Professional & Technical | Subjects | Books
            Industrial TechnologyIndustrial Technology | Industrial, Manufacturing & Operational Systems | Engineering | Professional & Technical | Subjects | Books
            Technology & SocietyTechnology & Society | Communication | Social Sciences | Nonfiction | Subjects | Books
            InvestingInvesting | Business & Investing | Bargain Books | Stores | Books
            All Amazon UpgradeAll Amazon Upgrade | Amazon Upgrade | Stores | Books
            Business & InvestingBusiness & Investing | Amazon Upgrade | Stores | Books
            Computers & InternetComputers & Internet | Amazon Upgrade | Stores | Books
            EngineeringEngineering | Amazon Upgrade | Stores | Books
            NonfictionNonfiction | Amazon Upgrade | Stores | Books
            Professional & TechnicalProfessional & Technical | Amazon Upgrade | Stores | Books
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            Computers & InternetComputers & Internet | Qualifying Textbooks - Fall 2007 | Stores | Books
            NonfictionNonfiction | Qualifying Textbooks - Fall 2007 | Stores | Books
            ProfessionalProfessional | Qualifying Textbooks - Fall 2007 | Stores | Books
            ASIN: 3540662111

            Book Description

            Electronic Business will create changes similar to those brought about by the Industrial Revolution. It will change our business, society, and governance. It is happening now!
            Electronic Business is the integration of information technology (IT) and particularly the Internet into business processes. In the past 30 years IT has made processes more effective and efficient, but it has not fundamentally transformed them. Now, Electronic Business changes everything. The Internet is the catalyst: its eventual impact will be as great as or greater than that of the printing press.
            The aim of this book is to point out the challenges and opportunities facing Europe and its companies. It is based on the authors' joint experience of over 40 years with IT in business, industry, and government.
            The Future of Planned Giving: Seniors and the Online Revolution.(Statistical Data Included): An article from: Fund Raising Management
            Average customer rating: Not rated
              The Future of Planned Giving: Seniors and the Online Revolution.(Statistical Data Included): An article from: Fund Raising Management
              Derek Davis
              Manufacturer: Hoke Communications, Inc.
              ProductGroup: Book
              Binding: Digital

              GeneralGeneral | Business & Investing | Subjects | Books
              Web MarketingWeb Marketing | Business & Culture | Computers & Internet | Subjects | Books
              Online SearchingOnline Searching | Internet | Home Computing | Computers & Internet | Subjects | Books
              GeneralGeneral | Business & Investing | Subjects | e-Docs | Formats | Books
              GeneralGeneral | Business & Investing | HTML | Formats | e-Docs | Formats | Books
              ASIN: B0008I0EEG
              Release Date: 2005-07-28

              Book Description

              This digital document is an article from Fund Raising Management, published by Hoke Communications, Inc. on April 1, 2001. The length of the article is 1431 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

              Citation Details
              Title: The Future of Planned Giving: Seniors and the Online Revolution.(Statistical Data Included)
              Author: Derek Davis
              Publication: Fund Raising Management (Magazine/Journal)
              Date: April 1, 2001
              Publisher: Hoke Communications, Inc.
              Volume: 32 Issue: 2 Page: 6

              Article Type: Statistical Data Included

              Distributed by Thomson Gale
              The Knowledge Game: The Revolution in Learning and Communication in the Workplace
              Average customer rating: Not rated
                The Knowledge Game: The Revolution in Learning and Communication in the Workplace

                Manufacturer: Cassell
                ProductGroup: Book
                Binding: Paperback

                CommunicationsCommunications | Skills | Business & Investing | Subjects | Books
                Running Meetings & PresentationsRunning Meetings & Presentations | Skills | Business & Investing | Subjects | Books
                WorkplaceWorkplace | Organizational Behavior | Business & Investing | Subjects | Books
                GeneralGeneral | Business & Investing | Subjects | Books
                Human Resources & Personnel ManagementHuman Resources & Personnel Management | Industries & Professions | Business & Investing | Subjects | Books
                ManagementManagement | Management & Leadership | Business & Investing | Subjects | Books
                GeneralGeneral | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
                MarketingMarketing | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
                Web DevelopmentWeb Development | Computers & Internet | Subjects | Books | Content Management | E-commerce | Programming | Security & Encryption | Web 2.0 | Web Design | Web Servers | Web Services | Website Analytics | Website Architecture & Usability
                Web MarketingWeb Marketing | Business & Culture | Computers & Internet | Subjects | Books
                Graphic DesignGraphic Design | Computers & Internet | Subjects | Books | 3D Graphics | Adobe FrameMaker | Adobe Illustrator | Adobe InDesign | Adobe PageMaker | CAD | Desktop Publishing | Electronic Documents | General | Information Visualization | Interface Design | Printing | Reference | Rendering & Ray Tracing | Scanning | Typography | Web Design
                InternetInternet | Home Computing | Computers & Internet | Subjects | Books | Internet & Education | Online Searching | Web Browsers | Web for Kids
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                ASIN: 0304703257
                The Marketing Information Revolution
                Average customer rating: Not rated
                  The Marketing Information Revolution
                  Harvard Business School Press
                  Manufacturer: Harvard Business School Press
                  ProductGroup: Book
                  Binding: Hardcover
                  ASIN: 0071034285

                  Book Description

                  The Marketing Information Revolution shows marketing executives how to derive value from the massive amounts of information available today with the help of relevant analysis and decision-making tools. Marketing and information technology experts discuss the types of information available, demonstrate how huge quantities of data can be managed and transformed into usable information, examine how to use expert systems and decision support systems, describe how organizational needs can be modified to take full advantage of information, and address the future of the strategic use of information technology from the perspective of marketing professionals and managers. Specific topics addressed in the volume include large-scale databases; generating, managing, and communicating insights; artificial intelligence for designing marketing decision-making tools; and marketing technologies in Japan.
                  Mobile Commerce: Gewinnpotenziale einer stillen Revolution
                  Average customer rating: Not rated
                    Mobile Commerce: Gewinnpotenziale einer stillen Revolution

                    Manufacturer: Springer
                    ProductGroup: Book
                    Binding: Hardcover

                    ManagementManagement | Management & Leadership | Business & Investing | Subjects | Books
                    GeneralGeneral | Marketing | Marketing & Sales | Business & Investing | Subjects | Books
                    Information SystemsInformation Systems | Software Engineering | Computer Science | Computers & Internet | Subjects | Books
                    GermanGerman | Foreign Language Nonfiction | Nonfiction | Subjects | Books
                    NonfictionNonfiction | German | Foreign Language Books | Specialty Stores | Books
                    Professional & TechnicalProfessional & Technical | German | Foreign Language Books | Specialty Stores | Books
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                    ASIN: 3540000240

                    Book Description

                    Mobile Commerce gehört zu den vieldiskutierten Themen, bei denen eine große Unsicherheit bezüglich der zukünftigen Entwicklung festzustellen ist. Dieses Buch soll helfen, die Unsicherheit zu reduzieren und eine kommerzielle Nutzung des M-Commerce zu ermöglichen. Dazu werden die Bestimmungsfaktoren der zukünftigen Entwicklung und einer erfolgreichen kommerziellen Nutzung analysiert sowie zentrale Teilaspekte des Einsatzes mobiler Endgeräte dargestellt. Es wird deutlich, dass M-Commerce kein "Modethema", sondern der Beginn einer langfristigen Entwicklung hin zum "Electronic Aided Acting" ist, und damit elektronische Unterstützung sowohl bei geschäftlichen Kommunikations- und Transaktionsprozessen als auch in Alltagssituationen und Notlagen beinhaltet. Ebenso deutlich wird, dass sich auch im M-Commerce kommerzielle Erfolge nur von jenen Unternehmen erzielen lassen, welche bestimmte Regeln des strategischen Marketing und Marketing-Controlling befolgen.
                    Notes from the on-line revolution. (Worldata Inc's WebConnect, MediaMap's MediaManager 2.0, and CyberSource's Software.net): An article from: Soft-Letter
                    Average customer rating: Not rated
                      Notes from the on-line revolution. (Worldata Inc's WebConnect, MediaMap's MediaManager 2.0, and CyberSource's Software.net): An article from: Soft-Letter

                      Manufacturer: Soft-letter
                      ProductGroup: Book
                      Binding: Digital

                      GeneralGeneral | Business & Investing | Subjects | Books
                      ManagementManagement | Management & Leadership | Business & Investing | Subjects | Books
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                      ASIN: B00093N9CE
                      Release Date: 2005-07-28

                      Book Description

                      This digital document is an article from Soft-Letter, published by Soft-letter on June 30, 1995. The length of the article is 457 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                      Citation Details
                      Title: Notes from the on-line revolution. (Worldata Inc's WebConnect, MediaMap's MediaManager 2.0, and CyberSource's Software.net)
                      Publication: Soft-Letter (Newsletter)
                      Date: June 30, 1995
                      Publisher: Soft-letter
                      Volume: v11 Issue: n23 Page: p4(2)

                      Distributed by Thomson Gale

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