Average customer rating:
- Shape of Future
- Agenda for Planning and Action
- For Your Future Prospects
- CEO Agenda to advance your business
- Breakthrough Value
|
Future Prospect: Envisioning EBusiness in 2020
Y. Jayachandra , and
Gita Melkote
Manufacturer: Tata Mcgraw Hill India
ProductGroup: Book
Binding: Hardcover
General
| Business & Investing
| Subjects
| Books
Systems & Planning
| Management & Leadership
| Business & Investing
| Subjects
| Books
General
| Computers & Internet
| Subjects
| Books
ASIN: 0070483167 |
Book Description
Book Description
This book is about the theory and thought behind successful envisioning of e-business in the long term. While it does not offer the ultimate word on this topic, it does offer a starting point for provocative ideas, trends and predictions to make the readers think creatively about their business and future.
The authors draw upon the wealth of ideas and experiences of industry stalwarts from Silicon Valley and institutions from high tech industrial centers around the world including Seattle, Boston, Dallas, Tokyo, Osaka, Zurich, Brussels and Paris. The purpose of this book is to instill certain core values to enable businesses succeed in the digital era.
Customer Reviews:
Shape of Future.......2004-01-28
Future Prospect provides immense insights on the shape of the future of e-business that will be of great value to technologists and business leaders seeking to understand and take advantage of the mega strategies taking place in the market space. Books like Future Prospect come along too infrequently, but when they do, the power of human creation is unleashed, transforming our business landscape. Future Prospect is the most talked about book in the current era.
Agenda for Planning and Action.......2003-09-24
Future Prospect has served us as an irreplaceable map to chart our ebusiness visions and strategies and to drive our company to be number one.
For Your Future Prospects.......2003-05-04
Future Prospect raises the bar for any professional involved in business performance and development. This book clearly explains the core concepts and strategies underlying in any business and advances the business activities and processes to world-class level. And it provides how-here-and-now you can make enormous impact on your business results.
CEO Agenda to advance your business.......2003-04-21
The first book to explore the impact of ebusiness in any business for any one aspiring to reach world-class status by guiding the readers to the changes that are taking place now, and an intriguing look into the future of business.
Breakthrough Value.......2003-04-04
Penetrating through the swirling mist of high-tech business scenarios with vision and simplicity, Future Prospect offers the vital tools to configure your business for tomorrow's prospects. It offers executives and analysts with a roadmap and agenda they need to advance their carriers.
Average customer rating:
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Future Prospect: Envisioning EBusiness in 2020
Melkote Gita Jayachandra Y.
Manufacturer: Tata Mcgraw Hill India
ProductGroup: Book
Binding: Paperback
ASIN: B000OFJJ2G |
Average customer rating:
- An invaluable, indispensable aid
|
The Gardener's Five Year Journal
John Ashton
Manufacturer: Whitecap Books
ProductGroup: Book
Binding: Hardcover
General
| Gardening & Horticulture
| Home & Garden
| Subjects
| Books
Reference
| Gardening & Horticulture
| Home & Garden
| Subjects
| Books
General
| Journals
| Accessories
| Formats
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General
| Journals
| Book Accessories
| Our Favorites
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General
| Journals
| Our Favorites
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Similar Items:
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The New Three-Year Garden Journal: With Regional Planning Guides
-
P. Allen Smith's Garden Home Journal (Potter Style)
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Gardener's Journal
-
Successful gardening journal (Successful Gardening)
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The 5 Year Journal
ASIN: 155285342X |
Book Description
This handsome garden journal guides beginners and experts alike through five years of planning and organizing a garden. Informative tips, quotations, personal anecdotes, and a special section for children make this easy-to-use workbook an essential companion for any gardener. The extensive records section is the perfect way to track all your planning, planting, and plant care so that past efforts in the garden will never be in vain. Using and reviewing this functional journal will ensure that you will soon be enjoying the full fruits of your labor. Sections include Planning the Garden, Planting, Plant Care, Plant Inventory, and a "Potpourri" of other items.
Customer Reviews:
An invaluable, indispensable aid.......2003-04-18
John Ashton's The Gardener's Five Year Journal is an impressively handsome garden journal guide spanning five years of planning and organization for a productive garden. Ideal for beginners and will be prized by seasoned gardening practitioners, The Gardener's Five Year Journal is replete with informative tips, quotations, personal anecdotes, and is further enhanced with a special section for children making it an especially "user friendly" workbook companion for the gardener. An extensive records section enables the gardener to track all of the planning, planting, and plant care so that past efforts are easily accessible for current and future gardening projects and decisions. If you are a dedicated gardener, then The Gardener's Five Year Journal will prove an invaluable, indispensable aid to getting the most out of your horticultural efforts.
Average customer rating:
- Gardener's Journal
- Second Time Around
- the perfect gadener's journal.
- The Mary Engelbreit Gardener's Journal is a must have !
|
Gardener's Journal
Manufacturer: Andrews McMeel Publishing
ProductGroup: Book
Binding: Hardcover
General
| Crafts & Hobbies
| Home & Garden
| Subjects
| Books
General
| Journals
| Accessories
| Formats
| Books
Blank Books
| Journals
| Accessories
| Formats
| Books
General
| Journals
| Book Accessories
| Our Favorites
| Gift Ideas
General
| Journals
| Our Favorites
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Similar Items:
-
Successful gardening journal (Successful Gardening)
-
The New Three-Year Garden Journal: With Regional Planning Guides
-
The Gardener's Five Year Journal
-
P. Allen Smith's Garden Home Journal (Potter Style)
-
Home Sweet Home: A Homeowner's Journal and Project Planner
ASIN: 0836246209 |
Customer Reviews:
Gardener's Journal.......2001-07-19
This is a beautiful book full of delightful illustrations. What's not to like about Mary Engelbreit? Although it would make a nice gift, I don't recommend it for a practical record-keeping tool. It was described as a "functional workbook" but is in fact, a hardcover bound book which is too nice to be taken outdoors into the garden. If you are looking for a nice keepsake record or gift for someone who loves Mary Engelbreit, then this is your book.
Second Time Around.......2000-11-16
I lived in my previous home 22 years and used this journal to keep track of newly planted flowers and trees. I found it easy to use and a delight to browse through. It was quite helpful as a reference tool when I recently sold my home. I was able to tell the new owners what I planted, when it was planted and showed them the layout of my yard in my gardners journal. I am buying a second one for my new home,which is being bulit. I'm looking forward to utilizing my second journal, and browsing through it in the years to come. I highly recommend this book!!
the perfect gadener's journal........2000-05-15
I love the gardeners journal, I have used it for the past six years and filled it with everything that happens in the garden, Grandchildren helping with planting, dates of trees being planted, birds that visit. plus every poem I find on gardening,cartoons,photos,etc. anything to do with the garden goes into this book. there is lots of space for journal keeping plus lots of different categories to urge you on. my copy of the gardeners journal has become a treasured history for our family.
The Mary Engelbreit Gardener's Journal is a must have !.......2000-05-09
Mary Engelbreit has given us a great way to keep up with our Gardens. Instead of a blank page journal,This book has pages for you to fill in about your climate& conditions, a grid for your old garden as well as grids for you to draw your future gardens. She has included a page for pictures of the old garden and your new one! A must have for any gardener who wants to tend to and keep up with all thats done to their garden on a week to week basis. She has included pages to write down monthly summaries and planting records of annuals,perennials, fruits and everything to do with gardening. There is even a place for your thoughts on other peoples gardens! Illustrated by her ever famous colourful drawings, this book allows you room to plan and dream. As Mary writes," a garden is always a work in progress." And she has provided the journal for our canvases of soil!
Average customer rating:
- Drawn to Nature Through the Journals of Clare Walker Leslie
|
Drawn to Nature Through the Journals of Clare Walker Leslie
Clare Walker Leslie
Manufacturer: Storey Publishing, LLC
ProductGroup: Book
Binding: Paperback
General
| Biographies & Memoirs
| Subjects
| Books
Women
| Specific Groups
| Biographies & Memoirs
| Subjects
| Books
Memoirs
| Biographies & Memoirs
| Subjects
| Books
Meditation
| New Age
| Religion & Spirituality
| Subjects
| Books
Mental & Spiritual Healing
| New Age
| Religion & Spirituality
| Subjects
| Books
General
| Science
| Subjects
| Books
General
| Nature & Ecology
| Science
| Subjects
| Books
Reference
| Outdoors & Nature
| Subjects
| Books
Similar Items:
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Keeping a Nature Journal: Discover a Whole New Way of Seeing the World Around You
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Nature Journal: A Guided Journal for Illustrating and Recording Your Observations of the Natural World
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Illustrating Nature: Right-Brain Art in a Left-Brain World
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The Sierra Club Guide to Sketching in Nature, Revised Edition
-
Create Your Own Artists Journal
ASIN: 1580176143 |
Book Description
Reveling in the wonders of nature doesn’t have to be reserved for vacation. By simply taking a few minutes to look up and observe the hawks hovering over their nest at the top of a city apartment dwelling, or to look down and note the variety of weeds growing in a small patch of earth, or just to glance through the window and appreciate the shapes of the clouds moving by, anyone can connect with nature—anywhere, anytime.
Clare Walker Leslie, author of the bestselling book
Keeping a Nature Journal, has spent 25 years teaching and showing people how simple and rewarding it is to notice and record local nature. Nothing is more inspiring than the pages of her nature journals, which feature her daily recordings of small, but amazing natural events she’s seen while walking the dog, sitting in a park with her children, or driving around city streets.
Drawn to Nature features a selection of Leslie’s journal pages, arranged to inspire the reader to do as she does: look up, look down, look out and around, bring bits of nature indoors to observe and study, or take your eyes for a walk around the neighborhood. Using a combination of quick, impressionistic watercolors with more detailed pen and pencil drawings, along with the written word, Leslie invites readers to share in the pleasure of her nature watching, and to experience the joy of seeing and connecting with nature wherever they live, amidst the whirl of daily life.
For journal keepers, nature lovers, birdwatchers, artists, and anyone interested in using nature as a source for self-reflection or meditation, this book will be a welcome companion and source of inspiration.
Customer Reviews:
Drawn to Nature Through the Journals of Clare Walker Leslie.......2006-09-22
Nice book. Used it to teach nature journaling at a children's camp this summer. Compact, good example of "how to" journal.
Average customer rating:
|
My Texas Garden: A Gardener's Journal (My Gardener's Journal)
Dale Groom
Manufacturer: Cool Springs Press
ProductGroup: Book
Binding: Paperback
General
| Gardening & Horticulture
| Home & Garden
| Subjects
| Books
Southwest
| Regional
| Gardening & Horticulture
| Home & Garden
| Subjects
| Books
General
| Journals
| Accessories
| Formats
| Books
General
| Journals
| Book Accessories
| Our Favorites
| Gift Ideas
General
| Journals
| Our Favorites
| Gift Ideas
Similar Items:
-
Month-by-month Gardening In Texas
-
Dale Groom's Texas Gardening Guide - Revised Edition (Dale Groom's Texas Gardening Guide)
ASIN: 1930604025 |
Book Description
Gardening requires time and planning.
My Texas Garden: A Gardener's Journal is the perfect planning tool for anyone who enjoys and wants to improve their garden. It is arranged by week and is not dated so you can start journaling at any time of the year. There are weekly tips on each page, as well as space to record notes, such as "Garden Observations," "What's the Weather Like?" and "What Have I Planted/Transplanted?" Each week also features a page to record any notes you want to add in order to personalize your journal.
My Texas Garden: A Gardener's Journal is a perfect gift for anyone who enjoys America's favorite leisure pastime.
Average customer rating:
- Hot and cold
- Rogue River Journal: A Winter Alone
- Great story...
- We're never alone, even when we're by ourselves
- It's all about remembering
|
Rogue River Journal: A Winter Alone
John Daniel
Manufacturer: Shoemaker & Hoard
ProductGroup: Book
Binding: Paperback
Authors
| Arts & Literature
| Biographies & Memoirs
| Subjects
| Books
General
| Biographies & Memoirs
| Subjects
| Books
West
| Regional U.S.
| Biographies & Memoirs
| Subjects
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Memoirs
| Biographies & Memoirs
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Wildlife
| Animals
| Biological Sciences
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Essays & Travelogues
| Reference & Tips
| Travel
| Subjects
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ASIN: 1593761058 |
Book Description
In November of 2000, after the presidential election but before the final results had been handed down by the Supreme Court, John Daniel climbed into his pickup, drove to a remote location in Oregon's Rogue River Canyon, and quit civilization. The strictures were severe with no two-way human communication — not even with his wife — and no radio, no music, not even his cat. He would isolate himself in a cabin sure to be snowed in soon after his arrival, intent on hearing no human voice but his own until spring thawed the road. This experiment in solitude was an attempt to clarify his identity while pursuing daily life without the distractions of the world at large. Daniel had spent a week or two alone before, but this would be an entirely new challenge, and as he drove off into the mountains he felt a fear-tinged freedom. Rogue River Journal chronicles his journey in solitude, a season of memory, and his search for a coherent place to stand on the earth.
Customer Reviews:
Hot and cold.......2006-11-25
The book has four themes: journal and musings while in the Oregon wilderness, auto biography, and father's biography. It's tough to write an interesting journal - face it, most lives aren't that interesting. Daniel has led an interesting life, but not that interesting. I enjoyed spending time with him in the wilderness, became bored with his reflections on his self-absorbed youth, and had to go for my own solitary walk to escape his musings on current politics - sorry, not interested in ruminations on Bill Clinton and Monica, the decriminalization of drugs, and the merits of Bush and Gore.
The sections on his father and the labor movement were fascinating and hope that Daniel can work through the emotional issues enough to write a full, more dispassionalte biography.
There are plenty of great nuggets to mine here, for example his experience as a choker in Washington forest, and having many fathers, that make the book worth reading. But often I could almost hear Franz Daniel saying, that's enough John, now get out and DO something.
Rogue River Journal: A Winter Alone.......2006-10-02
I was encouraged to read this book by the cover quote from Mary Oliver and was rewarded appropriately. A beautifully written, thoughtful journey of self discovery. And a special gift at the end for anyone exploring their own path in becoming a writer, the author offers insight and direction that resonates as true.
Great story..........2006-08-25
This is a great 'get-away' book. It conveys what it must really be like to be alone in the wilderness for months, in a beautiful place, and the journey of a person's thoughts without the distractions of modern life. It also is a powerful story about the author's relationship with his father. Highly recommended.
We're never alone, even when we're by ourselves.......2005-08-01
I loved this book, and I'm glad the author brought us along on his journey. I have often wondered what it would be like to take off for awhile, and leave the bustle of everyday life behind.
From reading I discovered that I would never really be alone, because all of the people that I have been fortunate to know have shaped my life. They are part of me, and hopefully I am part of them. Our friends and family are there in spirit all of time - good and bad. It all makes up a portion of the fabric which is us, which makes nothing bad. It's all good.
The natural setting for the adventure is top-notch, and I do plan on exploring the Rogue River. I certainly need to bring my fly-rod.
Thanks for sharing your life with us, John.
It's all about remembering.......2005-06-06
Poet and nonfiction writer John Daniel spent four and a half months living by himself in a cabin in the Rogue River canyon of southwestern Oregon. Though his original intent was to go there to write, he did some nature observation and terrain exploration as well. He chose to make his retreat during the winter of 2000-2001, beginning just after election day. We who were stuck back here in civilization can only envy his self-made cocoon of quiet, blissfully removed from the incessant media analysis of the Bush-Gore-Florida quandry. We can merely shake our heads, remembering.
Memory comes into play quite a bit here. After taking care of his immediate needs and taking in the natural world around him, Daniel spends much of his alone time considering the past. Or two pasts, really: his father's and his own. Something he sees or thinks about at the cabin will remind him of something else from the past, and he follows that tangent. He writes about his father and traces the man's work in the American labor movement as well as his struggle with alcoholism. At the same time, he reveals much about his own life and about growing up in a 1960s culture that was both anti-Vietnam and pro-drugs. "Rogue River Journal" is as much about Daniel's voyage of self-discovery as it is a temporary escape from society. By the end of his sojourn, it seems as if he has come to terms with all of it: his relationship with his father, his own varied and sometimes illegal activities of his younger days, his writing career, even the choice to enforce this self-imposed confinement. Daniel gets *very* personal, yet this is not a pure autobiography. It's funny, it's sad, it's thought-provoking, it's Life.
Daniel writes, "I thought I might find two books here -- one about the experience of solitude, the other the story of my coming of age and my father. From the start though, the two wanted to loop and weave together, and I saw no reason, and see none now, to discourage their union." (p. 301) The result honors both men. Obviously Franz Daniel passed the story-telling gene onto his son John. He has a knack for offering vivid descriptions and the tales to go with them, knowing just when to bring one segment to a temporary close so that we'll want to turn the page to discover what happened next. Baby Boomer readers will have no problem reminiscing on their own, inspired by Daniel's candid ruminations. This book is more contemplative than most "Walden" wannabees.
John Daniel uncovers two truths for us: We need occasional solitude in order to understand who we are as individuals. And we also need distance from the past in order to comprehend its contribution to our personalities and lives. Thanks for the reminders, John!
Average customer rating:
|
RHS Five Year Gardener's Journal (Rhs)
The Curators
Manufacturer: Frances Lincoln
ProductGroup: Book
Binding: Hardcover
General
| Flowers
| Gardening & Horticulture
| Home & Garden
| Subjects
| Books
General
| Gardening & Horticulture
| Home & Garden
| Subjects
| Books
General
| Reference
| Subjects
| Books
General
| Journals
| Accessories
| Formats
| Books
Book Accessories
| Our Favorites
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| Address Books
| Bible Covers
| Book Covers
| Calendars
| Church Supplies
| Desk Accessories
| Journals
| Note Cards
| Photo Albums
| Postcards
| Writing Stationery
ASIN: 071122627X |
Book Description
With space to record your garden's developing pleasures over five years, this record book is the perfect gift for any gardener. The Gardener's Five Year Record Book provides a central store for all the horticultural notes you will ever need to make, dispensing with those scraps of paper that all gardeners seem to accumulate. The record
Customer Reviews:
Journal Shortcoming.......2007-02-08
Maybe it doesn't matter to you but I prefer a five-year journal that's organized such that there's a space available for an entry each day. I was disappointed when I received the RHS Journal only to find one relatively small vertical space for an entire week. The journals I used for the past 10 years were organized on a daily basis but I could not find those journals in print.
Average customer rating:
|
My Ohio Garden: A Gardener's Journal (My Gardener's Journal)
Denny McKeown
Manufacturer: Cool Springs Press
ProductGroup: Book
Binding: Paperback
General
| Gardening & Horticulture
| Home & Garden
| Subjects
| Books
Midwest
| Regional
| Gardening & Horticulture
| Home & Garden
| Subjects
| Books
ASIN: 1930604009 |
Book Description
Gardening requires time and planning.
My Ohio Garden: A Gardener's Journal is the perfect planning tool for anyone who enjoys and wants to improve their garden. It is arranged by week and is not dated so you can start journaling at any time of the year. There are weekly tips on each page, as well as space to record notes, such as "Garden Observations," "What's the Weather Like?" and "What Have I Planted/Transplanted?" Each week also features a page to record any notes you want to add in order to personalize your journal.
My Ohio Garden: A Gardener's Journal is a perfect gift for anyone who enjoys America's favorite leisure pastime.
Average customer rating:
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John Muir's Last Journey: South To The Amazon And East To Africa: Unpublished Journals And Selected Correspondence (Pioneers of Conservation)
John Muir
Manufacturer: Island Press
ProductGroup: Book
Binding: Paperback
General
| Popular Economics
| Business & Investing
| Subjects
| Books
South Africa
| Africa
| History
| Subjects
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General
| World
| History
| Subjects
| Books
Travel
| Writing
| Reference
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| Books
Conservation
| Environment
| Outdoors & Nature
| Subjects
| Books
General
| Conservation
| Outdoors & Nature
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| Books
Reference
| Outdoors & Nature
| Subjects
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General
| Nature & Ecology
| Science
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Essays & Travelogues
| Reference & Tips
| Travel
| Subjects
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General
| South America
| Latin America
| Travel
| Subjects
| Books
Amazon
| Brazil
| South America
| Latin America
| Travel
| Subjects
| Books
Muir, John
| ( M )
| Authors, A-Z
| Literature & Fiction
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Similar Items:
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My First Summer in the Sierra (Dover Books on Americana)
-
The River of Doubt: Theodore Roosevelt's Darkest Journey
ASIN: 1559636416 |
Book Description
"àa rich and fitting tribute." -PUBLISHERS WEEKLY
"With previously unpublished journal entries and letters, this volume captures the original mountain man's final trek." -OUTSIDE
"I am now writing up some notes, but when they will be ready for publication I do not know... It will be a long time before anything is arranged in book form." These words of John Muir, written in June 1912 to a friend, proved prophetic. The journals and notes to which the great naturalist and environmental figure was referring have languished, unpublished and virtually untouched, for nearly a century. Until now. Here edited and published for the first time, John Muir's travel journals from 1911-12, along with his associated correspondence, finally allow us to read in his own words the remarkable story of John Muir's last great journey.
Leaving from Brooklyn, New York, in August 1911, John Muir, at the age of seventy-three and traveling alone, embarked on an eight-month, 40,000-mile voyage to South America and Africa. The 1911-12 journals and correspondence reproduced in this volume allow us to travel with him up the great Amazon, into the jungles of southern Brazil, to snowline in the Andes, through southern and central Africa to the headwaters of the Nile, and across six oceans and seas in order to reach the rare forests he had so long wished to study. Although this epic journey has received almost no attention from the many commentators on Muir's work, Muir himself considered it among the most important of his life and the fulfillment of a decades-long dream.
John Muir's Last Journey provides a rare glimpse of a Muir whose interests as a naturalist, traveler, and conservationist extended well beyond the mountains of California. It also helps us to see John Muir as a different kind of hero, one whose endurance and intellectual curiosity carried him into far fields of adventure even as he aged, and as a private person and family man with genuine affections, ambitions, and fears, not just an iconic representative of American wilderness.
With an introduction that sets Muir's trip in the context of his life and work, along with chapter introductions and a wealth of explanatory notes, the book adds important dimensions to our appreciation of one of America's greatest environmentalists. John Muir's Last Journey will be must reading for students and scholars of environmental history, American literature, natural history, and related fields, as well as for naturalists and armchair travelers everywhere.
Customer Reviews:
Good.....but.......2006-11-03
Muir's journals were good but I didn't care for the introduction to the journals in each chapter by the author. The intro's went into way to much background detail. I would have been fine with less intro.
Average customer rating:
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The American Gardener's Journal
Brian Bixley
Manufacturer: Key Porter Books
ProductGroup: Book
Binding: Hardcover
General
| Gardening & Horticulture
| Home & Garden
| Subjects
| Books
ASIN: 1550135155 |
Average customer rating:
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The Literate Gardener's Notebook
Hartley and Marks Publishers , and
Louise Beebe Wilder
Manufacturer: Hartley & Marks Publishers
ProductGroup: Book
Binding: Paperback
General
| Flowers
| Gardening & Horticulture
| Home & Garden
| Subjects
| Books
Blank Books
| Journals
| Accessories
| Formats
| Books
ASIN: 0881791385 |
Average customer rating:
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The Economic Mind in America: Essays in the History of American Economics (Perspectives on the History of Economic Thought)
M. Rutherford
Manufacturer: Routledge
ProductGroup: Book
Binding: Hardcover
Economic History
| Economics
| Business & Investing
| Subjects
| Books
Theory
| Economics
| Business & Investing
| Subjects
| Books
General
| Popular Economics
| Business & Investing
| Subjects
| Books
General
| Business & Investing
| Subjects
| Books
General
| United States
| Americas
| History
| Subjects
| Books
United States
| History
| Humanities
| New & Used Textbooks
| Stores
| Books
General
| Business & Finance
| New & Used Textbooks
| Stores
| Books
General
| Economics
| Business & Finance
| New & Used Textbooks
| Stores
| Books
All Titles
| Qualifying Textbooks - Fall 2007
| Stores
| Books
ASIN: 0415133556 |
Book Description
This volume demonstrates the variety and creativity of American economics and the links between American economic thought and its non-European context. It contains selected papers from the 1996 History of Economics Society Conference.
Average customer rating:
- Great book for understanding consumers
- A Johnny Mnemonic (Consumer) Experience
|
The Play Zone: Unlock Your Creative Genius and Connect with Consumers
Lewis Pinault
Manufacturer: Collins
ProductGroup: Book
Binding: Hardcover
General
| Business & Investing
| Subjects
| Books
Consulting
| Industries & Professions
| Business & Investing
| Subjects
| Books
Leadership
| Management & Leadership
| Business & Investing
| Subjects
| Books
Management
| Management & Leadership
| Business & Investing
| Subjects
| Books
Advertising
| Marketing & Sales
| Business & Investing
| Subjects
| Books
Consumer Behavior
| Marketing & Sales
| Business & Investing
| Subjects
| Books
Entrepreneurship
| Small Business & Entrepreneurship
| Business & Investing
| Subjects
| Books
New Business Enterprises
| Small Business & Entrepreneurship
| Business & Investing
| Subjects
| Books
ASIN: 0066621011
Release Date: 2004-04-27 |
Book Description
LEGO#174; building bricks and toys. Intricate treasure maps with color markers. Creative imagination run riot. Play.
Not your usual bag of tools for puzzling through the serious management challenges, demanding client values and the growing complex of technologies, which make up the new consumer experience.
In this groundbreaking new book, Lewis Pinault -- author of the infamous expos#233; Consulting Demons -- again draws back the curtain on the professional services industry. This time he reveals the latest cutting-edge findings set to revolutionize the consumer experience: the amazing relationship between innocent play and complex technologies and how the growing importance of our creative power as consumers is redefining the multitrillion-dollar consumer industry. Pinault turns from exposing the pitfalls of the "old-guard" consulting industry to highlighting the best professional services and technology firms and exploring the emerging developments and intriguing personalities defining the Play Zone:
- Johan Roos, Cliff Dennett and the team developing and supporting LEGO#174; SERIOUS PLAY ™ use LEGO bricks to express and advance the revolutionary language of 3-D metaphor to instigate new patterns of thinking through the intuitive power of play.
- John Caswell's Contextual Frameworks ™ resets and aligns entire enterprises and industries against a unique understanding of consumer wants and needs, rendered in captivating works of business art.
- The immersive environment of the Play Zone, where biometric, radio-frequency and adaptive computing technologies converge to bring us to the "Internet of Everything."
By integrating the latest findings from the fields of complexity science and customer service and management, and rendering them simply and logically, Pinault has created a system of six principles that offers a whole new means of cutting through complexity -- principles that can be successfully applied to any management and social setting to unleash the power of play in all aspects of the consumer experience.
Filled with entertaining stories, larger-than-life characters and eye-opening revelations, The Play Zone will guide readers through a boisterous crowd of important new ideas so that they can connect with consumers like never before.
Customer Reviews:
Great book for understanding consumers.......2004-05-18
I've read a fair number of business books over the years - some more useful and insightful than others. The Playzone is definitely one that's worth the buy and the reading time. The perspectives given in this book are very fresh and as you read it, make a lot of sense (actually, a lot of common sense - despite almost being put off by the near-scientific "complexity theory", the book neatly and easily explains the chaotic world of customer behaviour). I was looking for a book on customer service and ended up reading a book on consulting techniques using Lego bricks (very cool !) and some new stuff coming our way like the radio product tags - as well as some really great insights into customer service with some great stories. All good stuff for my MBA dissertation !! Check out Chapter 4 - its inspired. Everything you need to know about delivering great service to customers - stores that REALLY think about how I feel and what I want, and entertain me : now that's the stuff that flicks my switch !
A Johnny Mnemonic (Consumer) Experience.......2004-05-02
A startling new take on the Consumer Experience. Where 'retail anthropologist' Paco Underhill leaves off on the Why and How We Shop, Pinault immerses us in the physical and technological context that has now begun to 'Shop Us.'
He breaks The Play Zone into three main chunks, each one of which carves out important new territory for both consumers and the companies that serve them: 1) An introduction to complexity science - and its applications to organisations - that stands on its own right as one of the finest primers in the area, chock full of examples from nature to business, and of course, shopping; 2) a review of some of the great new tools - and in Play, one of our own, most important intuitive tools - that unlock a new and increasingly necessary means of tackling complexity (the LEGO material is particularly irresistable - where do you get those kits?!) and 3) a future-state view of how key technologies are blending to transform the consumer environment and experience, from biometric scanners to next-gen customer profiling software to miniscule radio-frequency ID tags.
The technology even invades the book. There's a little sticker inside with its own serial number unique to each copy of the book. Check out Pinault's Website theplayzonebook.com for a neat and playful dive into all this stuff, including links to what you can do with the 'electronic product code' serial number.
It's a bit like a Johnny Mnemonic experience, cramming a lot into a little space, both in the book and brain. A long version or workbook might help. Take it when you're awake!
Average customer rating:
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The Play Zone : Unlock Your Creative Genius and Connect With Consumers
Lewis Pinault
Manufacturer: Collins
ProductGroup: Book
Binding: Paperback
ASIN: B000OFLT56 |
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