Average customer rating:
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Competing by Design: Creating Value and Market Advantage in New Product Development
Craig Erhorn , and
John Stark
Manufacturer: Wiley
ProductGroup: Book
Binding: Hardcover
 General
| Business & Investing
| Subjects
| Books
Operations Research
| Management & Leadership
| Business & Investing
| Subjects
| Books
Product Management
| Marketing
| Marketing & Sales
| Business & Investing
| Subjects
| Books
Entrepreneurship
| Small Business & Entrepreneurship
| Business & Investing
| Subjects
| Books
General
| Small Business & Entrepreneurship
| Business & Investing
| Subjects
| Books
ASIN: 0471132160 |
Book Description
This step-by-step, hands-on guide explains how to reduce time to market for new products and effectively meet customer's needs. Demonstrates how to take advantage of the latest development tools and product design, use such proven techniques as robust design and QFD and assess and select the appropriate combination of tools, methodologies and strategies.
Customer Reviews:
word, college heads.......2003-12-30
this author, mr. erhorn, "might" just be the father of a friend of this valued amazon.com customer... and if you're around 20-22 years old and want some food for thought, or maybe if it's required for class, keep that in mind.
Book Description
Competing for Advantage summarizes the latest strategic management research and practice, using current examples and a straightforward style to make it accessible to both experienced practitioners and new managers. The authors connect theory to practice, illustrating the process and tools used in strategic analysis and implementation to create a sustainable competitive advantage. Further, the text examines the critical issues of today?s business environment including chapters on both strategic leadership and corporate governance. Competing for Advantage is an outstanding resource for those wanting to better understand and more effectively participate in their organization?s strategic management process.
Customer Reviews:
Classical MBA litterature.......2000-07-06
In 1990 this book was revolutionary. Today, it is mostly interesting as the first book on the subject. Nobody in todays (business) world can have missed out on the concept that time is (or can be) a competitive advantage.
If you have missed this basic fact, do read this book, it explains in rather boring terms why it is so.
Personally I think they put to much emphasis on time as a competitive advantage, and tend to disregard other factors, equally important. A more relevant reading would in my opinion be D'Aveni's Hypercompetition, that takes the concept to its logical conclusion, which Hoult and Stalk misses.
Unfortunately, neither of the authors are very entertaining writers, especially as this book is usually mandatory/recommended reading in most MBA classes on strategy.
In conclusion, good, once revolutionary, but today mostly over-rated.
The Best Articulation of the Case for More Speed.......2000-05-21
Today's readers will think that this book is simply stating the obvious. That shows how much influence the book has had. Prior to the book's publication, most people felt that "getting things right" was more important than speed. This book points out that speed can actually be helpful in getting things right by encouraging you to improve your management processes so you do things right the first time.
Many companies have had trouble implementing this concept in the way it is articulated. They simplify their process, but may not improve it. This may mean that new products arrive in the market that are not really ready for the customers. That can be all right if you can quickly fine-tune the products in beta tests and the customers have that expectation because you are giving them so much benefit anyway. If you do this with me-too products that don't work, the results can be disastrous in terms of damage to your company's reputation and customer relationships.
The authors do not spend enough time on helping people understand how to improve their processes, and how to create more speed without killing stress on the people involved. For many companies, this book can be dangerous. I think this book could use a new edition that would address these two areas in more detail.
On the other hand, if you have any doubts about the potential benefits from speedier action, you should read this book. It will change your mind using excellent examples.
Have a speedy read!
superior insight on how to change a cost focus to time.......1999-09-23
Simply put, an oustanding book that has all the nuts and bolts needed to allow a company to transition to a time based focus from a cost based one. Easy to read, the logic is perfect. A must buy to have on your shelf (better yet ... on your desk). I read it first when I received my MBA ... read it again this last week .... and gave copies to top management I know around the country.
Book Description
Competing in a Service Economy is a hands-on guide to creating services, with illustrative examples from service-oriented companies including Disney, Ericsson, IKEA, National Association of Convenience Stores, Ritz Carlton, Scandinavian Airline Systems, Sterling Pulp Chemicals, and Telia Mobile. This practical resource for executives, general managers, and managers in marketing, operations, and human resources reveals how to gain a competitive advantage by creating and implementing a strategic plan that will ultimately improve their organization's services. Written by the authors of the best-selling book Improving Customer Satisfaction, Loyalty, and Profit, this important new book will help business professionals to think and plan strategically to dramatically improve services, service development, and service innovation within their organizations.
Book Description
Thompson/Strickland has always included the most recent research in strategy in a way that students can understand and apply it to business cases and problems. In addition, Thompson offers more coverage of strategy implementation than most other texts, which many instructors think is critical if students are to understand the “how” and not just the “what” and “why”. Thompson’s coverage of Michael Porter’s classic 5-forces model is clearer and more detailed than in other texts, according to reviewers. With this edition the market leader looks better than ever before, offering a new 4-color design, improved writing style, and two new chapters on global and e-commerce strategy.
Customer Reviews:
False Discription.......2007-10-22
I ordered this book for my upper level business course at the university i attend and it is complete worthless to me. I needed the cases that WERE supposed to come with the book. Yet i received only the subject matter information, needless to say i wasted my money and i had to run copies off of someone elses text book. Maybe next time i will just pay the extra $60.00! At least ill know its the right book. Thanks!
Does not have BSG online code.......2007-05-06
Same contents as the hard cover edition but this version does not come with BSG online access code. If you will need to play the Business Strategy Game online, you will need to pay $35 extra for online access code.
Language is a bit simplistic, not the type you would expect in a business textbook.
Easy read.......2007-04-01
This book is fairly easy to read. Lots of good/useful case studies.
Exellent condition.......2007-03-23
Book was in great condition. Received exactly as described. Top class seller.
The authors should find a different editor........2007-02-05
This book contains a lot of valuable information on market strategy. The content of the book is very useful, but also very wordy and repetitive. That makes gleaning the book's "meat" a very frustrating task.
Fortunately, core concepts are listed in page margins to summarize main ideas. There are also diagrams illustrating these core concepts. These will help you to skip past the fluffy content.
I think this book shows real promise but is in serious need of copy editing.
Book Description
In this guide to competing in the marketplace, Ryan Kueter provides a superb resource to anyone interested in succeeding in the business world of today.
Whether you are seeking advancement in your career or wanting to start your own business, this book provides a plethora of different approaches to gaining advantages in the marketplace and avoiding financial peril. Kueter reveals how staying afloat financially goes far beyond personal financial management-how your health, relationships, and many other complex life issues, could also have a substantial impact on your financial condition.
Even if you are independently wealthy and don't have to struggle to finance your standard of living, this informative book contains a wealth of general knowledge and interesting statistical facts which could inspire just about anyone to live a healthier, wiser, and happier life.
Book Description
This digital document is an article from International Journal of Commerce and Management, published by Thomson Gale on June 22, 2005. The length of the article is 820 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
Citation Details
Title: Establishing and Maintaining a Competitive Advantage: Fundamentals of Customer-Focused Management: Competing through Service.(Book Review)
Author: David B. Corkern
Publication:
International Journal of Commerce and Management (Magazine/Journal)
Date: June 22, 2005
Publisher: Thomson Gale
Volume: 15
Issue: 2
Page: 174(2)
Article Type: Book Review
Distributed by Thomson Gale
Book Description
This digital document is a journal article from Hormones and Behavior, published by Elsevier in . The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.
Description:
The associations among aggression, testosterone (T), and reproductive success have been well studied, particularly in male birds. In many species, males challenged with simulated or real territorial intrusions increase T and levels of aggression, outcomes linked to higher dominance status and greater reproductive success. For females, the patterns are less clear. Females behave aggressively towards one another, and in some species, females respond to a social challenge with increases in T, but in other species they do not. Prior work on female dark-eyed juncos (Junco hyemalis) had shown that experimental elevation of T increases social status and intrasexual aggression. Here, we conducted two experiments designed to answer three questions: Are endogenous concentrations of T associated with dominance status in captive female juncos? Does dominance status influence readiness to breed in female juncos? And do captive females increase T in response to a challenge? In the first experiment, we introduced two females to a breeding aviary, allowed them to form a dominance relationship and then introduced a male. We found that dominant females were more likely to breed than subordinates, but that dominance status was not predicted by circulating T. In the second experiment, we allowed a resident male and female to establish ownership of a breeding aviary (territory) then introduced a second, intruder female. We found that resident females were aggressive towards and dominant over intruders, but T did not increase during aggressive interactions. We suggest that during the breeding season, intrasexual aggression between females may influence reproductive success, but not be dependent upon fluctuations in T. Selection may have favored independence of aggression from T because high concentrations of T could interfere with normal ovulation or produce detrimental maternal effects.
Book Description
This digital document is a journal article from Journal of Urban Economics, published by Elsevier in . The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.
Description:
Firms' location decisions often drive economic models of agglomeration, so distinguishing the causes of agglomeration requires understanding those decisions. Firms value proximity to (1) customers in market access models, (2) other firms as sources of positive externalities in production externality models, and (3) specialized inputs in natural advantage models. Special cases of production externalities are localization and urbanization externalities. Each model predicts different relationships between land rents in regions where an industry operates, that industry's productivity, that industry's share of regional employment, and how diverse is the regional workforce across industries. I use these predictions to empirically determine which model best explains the location decisions of firms in different US manufacturing industries.
Customer Reviews:
A beautifully illustrated guide, full of fascinating detail:.......1999-10-08
You don't have to be a rug dealer to enjoy this one! Every page is filled with fascinating detail and yet as with the other books of his that I've read it's a really easy read. There are lots of clear illustrations and more than forty fabulous full-page colour shots of rugs - they are almost worth framing themselves!
For a serious bargain-hunter like me though, there is a wealth of valuable tips on what to look for and how to get the best for your money. I also found the rug-making techniques interesting and clearly described, they give a good understanding of what gives each one its unique characteristics.
I found the cultural side of rug making particularly interesting. From the ethnic and religious, to the surprising influences of modern warfare on recent rug motifs the history and geography surrounding rug production is meticulously documented with maps and thoroughly researched information on even the smallest weaving groups..
The definitive guide!
Average customer rating:
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Complexity and the History of Economic Thought (Perspectives on the History of Economic Thought)
David Colander
Manufacturer: Routledge
ProductGroup: Book
Binding: Library Binding
Economic History
| Economics
| Business & Investing
| Subjects
| Books
Theory
| Economics
| Business & Investing
| Subjects
| Books
General
| Popular Economics
| Business & Investing
| Subjects
| Books
Interest
| Finance
| Business & Investing
| Subjects
| Books
General
| Business & Investing
| Subjects
| Books
All Titles
| Qualifying Textbooks - Fall 2007
| Stores
| Books
ASIN: 0415133564 |
Book Description
This book consists of twelve studies on the issue of complexity and the history of economic thought. The studies relate complexity to the ideas of specific economists such as Adam Smith, Karl Marx, Alfred Marshall and Ragfnar Frisch.
Book Description
Recently vilified as the prime dynamic driving home the breach between poor and rich nations, here the branding process is rehabilitated as a potential saviour of the economically underprivileged.
Anholt systematically analyses the success stories of the Top Thirteen nations, demonstrating that their wealth is based on the 'last mile' of the commercial process: buying raw materials and manufacturing cheaply in third world countries, these countries realise their lucrative profits by adding value through finishing, packaging and marketing and then selling the branded product on to the end-user at a hugely inflated price. The use of sophisticated global media techniques alongside a range of creative marketing activities are the lynchpins of this process.
Applying his observations on economic history and the development and impact of global marketing, Anholt presents a cogent plan for developing nations to benefit from globalization. So long the helpless victim of capitalist trading systems, he shows that they can cross the divide and graduate from supplier nation to producer nation. Branding native produce on a global scale, making a commercial virtue out of perceived authenticity and otherness and fully capitalising on the 'last mile' benefits are key to this graduation and fundamental to forging a new global economic balance.
Anholt argues with a forceful logic, but also backs his hypothesis with enticing glimpses of this process actually beginning to take place. Examining activities in India, Thailand, Russia and Africa among others, he shows the risks, challenges and pressures inherent in 'turning the tide', but above all he demonstrates the very real possibility of enlightened capitalism working as a force for good in global terms.
* Controversial and thought-provoking analysis of issues that are central to 21st century economic thought; radical new thinking on wealth-creation in the developing world.
* Unites world-class branding and marketing knowledge with an emerging-market development agenda.
* Concrete answers to the problems of anti-capitalism, medium level poverty and the brand backlash; a way for the marketing and advertising industries to regain respect and a more positive reputation
Customer Reviews:
Interesting content, great writing.......2003-04-02
Even when business books contain good ideas they're often a turgid read. Simon Anholt's book is stuffed full of interesting and challenging ideas and it's also one of the best written business books I've read. What makes the book so interesting is that it challenges a developed world perspective on branding and suggests that branding can be the powerhouse to change the fortunes of the developing world. Rather than the familiar cry about the manipulation of brands and the damage they can do, this book demonstrates that brands can be a force for good. That should be an important message for businesses everywhere.
Social justice through branding.......2003-03-17
Branding has taken its share of knocks over the last three years, but a few of us have retained faith in the profession as a tool that can aid humankind, rather than create bigger gaps between rich and poor nations. Brand New Justice is the best book of such techniques, designed to fast-track countries and ensure a fairer distribution of wealth, using free-market principles that support individual freedoms.
For those cynical after No Logo, believing that marketing is about 'adding worthless gloss to worthless products', Brand New Justice provokes thought. Anholt believes his work to be realpolitik, but there are still ideals behind it, with which almost all right-thinking people would agree. It is this combination - idealism mixed with reality, all delivered with lucid, intelligible English - that makes it one of the most powerful branding books written.
Books:
- Competitive Business Strategy for Teaching Hospitals
- Create High Impact Business Reports (Here's How . . Series)
- Creating Shareholder Value: A Guide for Managers and Investors
- Designing Brand Experience: Creating Powerful Integrated Brand Solutions
- Direct Selling: From Door to Door to Network Marketing
- Enabling Knowledge Creation: How to Unlock the Mystery of Tacit Knowledge and Release the Power of Innovation
- Eurostat Yearbook 2002: The Statistical Guide to Europe (Eurostat Yearbook)
- Exploring the Gaps: Vital Links Between Trade, Environment and Culture
- External and Intra-European Union Trade Statistical Yearbook 1958-99
- Farm and Ranch Safety Management: Instructor Guide
Books Index
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![Where do firms locate? Testing competing models of agglomeration [An article from: Journal of Urban Economics]](http://ecx.images-amazon.com/images/I/21CEB9GK3JL.jpg)
