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Exporting and Importing Fashion: A Global Perspective
Elaine Stone
Manufacturer: Delmar Pub
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Retailing in the New Millennium
ASIN: 0827350686 |
Book Description
Since the late 1980s, policy makers and regulators in a number of countries have liberalized, restructured or deregulated their electric power sector, typically by introducing competition at the generation and retail level. These experiments have resulted in vastly different outcomes - some highly encouraging, others utterly disastrous. However, many countries continue along the same path for a variety of reasons.
This book examines the most important competitive electricity markets around the world and provides definitive answers as to why some markets have performed admirably, while others have utterly failed, often with dire financial and cost consequences.
The lessons contained within are direct relevance to regulators, policy makers, the investment community, industry, academics and graduate students of electricity markets worldwide.
· Covers electicity market liberalization and deregulation on a worldwide scale
· Features expert contributions from key people within the electricity sector
Customer Reviews:
A must read.......2006-07-21
The rapidly developing liberalization of the energy markets takes many diverse directions in the different countries and continents. The editors F. Sioshansi and W. Pfaffenberger aim at a comparative study of these developments in order to draw some conclusions on what is going well and where there are disadvantages for the different players. In the foreword the editors point out that there are several market studies available but this volume represents a concise, systematic and up to date comparison on a worldwide basis to identify working and not working market models.
The book is an important contribution to the fact that electricity sector reforms have significant potential benefits but also carry the risk of large potential costs if the reforms are implemented incompletely or incorrectly. This book represents a broad and very valuable overview of the liberalization processes and regulatory models in different electricity markets throughout the world. The documentation of this experience represents an important contribution to improve the existing markets and to control the future development in the right direction. Lessons learnt from errors in the past may help to more efficient solutions in the future. The editors' aim to provide a complete and objective comparison of different electricity markets has well been achieved. The book provides a well-founded source for future analyses and studies. In this context, the numerous references of books and papers provided by the authors are most helpful.
Book Description
In the age of globalism, international marketers need to adopt a global perspective if they are to compete successfully. International Marketing: A Global Perspective starts from the premise that any firm - regardless of size - can compete globally. The challenge for today's manager is to identify and seize the opportunities most appropriate to their company. International Marketing: A Global Perspective examines the main issues facing companies that want to compete successfully in the global marketplace. It combines extensive coverage of the relevant theories with a practical approach to the issues. Written in a clear and accessible style, it is divided into several sections covering: assessing a potential market economically, culturally and politically; identifying cultural similarities and differences; deciding which products to market internationally and how to price and promote them; motivating marketing managers to compete globally; building and implementing successful marketing strategies - from making strategic decisions and choosing market positions and entry methods to developing a marketing plan. Using real-world case studies and vignettes centred on contemporary problems and issues, International Marketing: A Global Perspective will be ideal for undergraduates, MBA students and students following executive courses in international marketing or strategy.
Book Description
Designed to prepare upper-level undergraduate and graduate business students for work in the exciting field of global sales management, this text focuses upon the managerial and cross-cultural aspects necessary for leading the global sales force.
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Global Perspectives on Advertising Self-Regulation: Principles and Practices in Thirty-eight Countries
Jean J. Boddewyn
Manufacturer: Quorum Books
ProductGroup: Book
Binding: Hardcover
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ASIN: 089930723X |
Book Description
The number of advertisements is steadily increasing around the world as affluence grows and more economies shift to a market system. One way to ensure that these ads are truthful, accurate, and wholesome is to rely on industry self-regulation. Through it, peers set up standards of good advertising practice and enforce them as an essential complement to government regulation. With the global expansion of advertising, the tasks of self-regulation have grown, together with some doubts regarding the industry's willingness and ability to develop and enforce ethical guidelines. This unique global study of the subject explores the spread of this social-control institution through a discussion of its relative strengths and weaknessess, a reporting of several surveys conducted by the author, and thirty-eight country profiles prepared with the assistance of practitioners around the world. The first chapter defines self-regulation, analyzes its pros and cons, relates it to government regulation, investigates its structures and processes, discusses the involvement of non-industry members in its functioning, evaluates its effectiveness, and considers its recent spread around the world in the light of new developments such as the completion of the European Common Market. A second section reports the key findings of surveys conducted by the author for the International Advertising Association in 1986 and 1988-89. The last part offers profiles of advertising self-regulation as practiced in thirty-eight countries--including such leading nations as Canada, France, the United Kingdom, and the United States. An appendix includes samples of key codes as well as various evaluations of the practice of advertising self-regulation around the world.
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Global Perspectives in Cross-Cultural and Cross-National Consumer Research
Manufacturer: International Business Press
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Binding: Hardcover
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ASIN: 1560247371 |
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Business Marketing: A Global Perspective
H. Michael Hayes ,
Nils-Erik Aaby , and
Per V. Jenster
Manufacturer: Richard D Irwin
ProductGroup: Book
Binding: Hardcover
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ASIN: 0256159769 |
Book Description
Business to Business Marketing was developed for junior-level and senior-level undergraduates and MBA candidates. The authors approach the topic from a strategic perspective and integrate global concerns throughout the text. Each of the 11chapters contains text material and two to four readings. The cases, which are grouped at the end of the text, are described in the chapter where they are appropriate. A comprehensive Instructor's Manual also contains complete discussions of the cases.
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Doing Business Electronically: A Global Perspective of Electronic Commerce (Computer Supported Cooperative Work)
Manufacturer: Springer
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Binding: Paperback
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ASIN: 3540761594 |
Book Description
Electronic commerce is regarded as one of the most important commercial uses of information technology in recent times. As more and more companies adopt networking technology, ways of doing business are changing dramatically and electronic commerce is proving invaluable for dealing with suppliers, customers and partners distributed across the globe. This volume provides a collection of readings covering all the major areas of electronic commerce, including those related to the World Wide Web. It does not focus on technical issues, but instead examines the general, commercial, social and cultural aspects of using electronic commerce. It will be invaluable reading material for final year undergraduate and postgraduate students on courses in Electronic Commerce and Computer-Mediated Communication. It will also provide supplementary reading for courses in Business Information Technology, Information Systems, Organisational Change and Project Management.
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Global Marketing Management: A Strategic Perspective
Brian Toyne , and
Peter G. P. Walters
Manufacturer: Allyn & Bacon
ProductGroup: Book
Binding: Hardcover
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ASIN: 0205141374 |
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Global Marketing Perspectives/Gn63Aa
Jagdish N. Sheth , and
Abdolreza Eshghi
Manufacturer: South-Western Educational Publishing
ProductGroup: Book
Binding: Paperback
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ASIN: 0538800488 |
Customer Reviews:
Don't waste your time or money.......2006-02-14
This is a good book if you are a novice trader. If you know anything about the market and how it works look into some other books. "How to make money in stocks" is a lot better.
Excellent!.......2004-10-22
This guy knows his stuff. I found a new paradigm - a new way to look at companies.
A technique guide for investors.......2004-09-13
Andy Dunn is a successful investor, as well as a professional stock and commodies futures trader who expertly distills what he knows into the pages of Great Companies, Great Charts: Effective Stock Trading Techniques To Beat The Markets. Instructing the lay reader in how to scan for the best stocks, enter trades with buy shops, exit trades with sell shops, reduce risk with portfolio allocation, weigh the advantages and disadvantages of a short time frame vs. a long one, and much more, Great Companies, Great Charts is a first-class primer and technique guide for investors of all experience levels with the market. Dunn's no-nonsense writing style does not obscure technical matters but presents them in terms that readers of all backgrounds can readily grasp.
Great Book, too !.......2004-07-23
Author Andy Dunn outlines his systematic approach to investing in a format that will appeal to both the novice and the advanced. Those familiar with Dunn's writing will be pleased to see that none his trademark wit and obsession with detail have been left out. Rather than give advice based on subjective opinions, Dunn removes the guesswork by providing a strategy based on facts and hard data. The reader can take charge of his investments by learning what to buy, when to buy, and when to sell, all at their own comfort level.
Tired of advice that might have been great last year ? Take charge ! I highly recommend this book.
Very pleased. Good read, clearly explained........2004-06-17
This book was well worth the price. It was a very good read with clear, real world examples and illustrations. It's not just about picking winners, it's a whole fundamental philosophy on trading.
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The Heart and Soul of Business: A Christian Perspective
Perry C. Cotham
Manufacturer: Providence House Publishers
ProductGroup: Book
Binding: Paperback
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ASIN: 1577361059 |
Book Description
Based on two propositions--that Scripture is relevant to our lives and that God has given us the power of choice--the book reflects on the nature of today's business and the ways biblical faith and Christian virtue can be applied practically to business and professional realities. Looks at ethics through moral philosophy, law, theology, history, psychology, and interpersonal relations. Good for ethics classes, discussion groups, and individuals interested in enriching their professional lives.
Book Description
Weygandt Managerial Accounting Third Edition gives students the tools they need to succeed, whether as accountants or in other career paths. With a framework in decision-making, Weygandt 3/e covers all the necessary techniques and concepts for a one semester, undergraduate managerial accounting course. Many students in this course are not accounting majors and will need to understand the big picture of accounting. Therefore, Weygandt 3/e provides students with a pedagogy that helps them to build their decision-making skills and to understand how to use accounting information to make quality business decisions in whatever major or career they choose.
Book Description
Presents important analytical tools to decision making.
* Strong real world application.
* Emphasis on critical thinking and managerial decision-making.
Customer Reviews:
It's Accounting.......2006-11-04
I bought this book for a Managerial accounting class. I found that chapters to be well written and the example easy to follow. Enron gets used a lot. What I didn't like was that problems in the back of the book are not as clear as they could be. Most of the time, I plug in the wrong formula. So that part could have been clearer. The answers are all on a CD, that access a website for the answers. So if you like me and still have dial-up, you may have a problem there too. However I am still pulling a B in the class, so I'm getting something.
Very Practical Book,Classic.......2006-01-27
Jerry really knows how to help people learn accounting. Learning accounting is about practising but not reading. Reading helps but it won't solve problems. The one thing I really appreciate about this book is Jerry uses real life accounting practice within companies from different industries to illustrate every single chapter, within which all the accounting theories and principals naturally flow. You can see all the kinds of accounting problems with actual number and data being solved with the application of relevant accounting theories,principals and methods. You know how real things are done. I have read many accounting books, among which loads of books lack exercises for me to practice after I read certain chapter. But buying Jerry's book, you get two books, one for reading, and one for exams. Nearly half of the book is Exam Questions, which emulate my real exams quite well. I can't believe an accounting without good exercise questions is an book. If you seriously want to pass exams and know how the real accounting is done,this is the book for you!
No solutions... How are you supposed to check your progress?.......2005-09-12
This book is good about listing the objectives and showing you exactly where to find the answers for the multiple choice questions. For example: What is the purpose of a job cost sheet? The book highlights the area where the answer is. Easy huh? Well, what about the actual accounting problems? The detailed problems at the end of each chapter have NO SOLUTIONS to them, and you can't buy a solutions guide unless you are an instructor! I'm not an accounting wizard, so I have to actually practice before it sticks in my brain... imagine that. I guess they expect everyone to see the problems and read about the problems and automatically get it. They work out a "Demonstration Problem" for you, but that only applies to some of the problems at the end of each chapter.
Book Description
From the leading accounting author team of Weygandt, Kimmel and Kieso, this new edition of Managerial Accounting gives readers the tools they need to succeed, whether as accountants or in other career paths. The book helps build their decision-making skills and understand how to use accounting information to make quality business decisions. The third edition also continues the tradition of unparalleled accessibility by breaking difficult or complicated processes down into manageable, understandable steps.
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- Futures Spread Trading: The Complete Guide
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- Getting Started in Currency Trading: Winning in Todays Hottest Marketplace (Getting Started In.....)
- Global Marketing: Concepts, Strategies, Practice (Si-International Marketing)
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