Average customer rating:
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Fertilization Response of the Egg (Biology of Fertilization)
Charles B. Metz
Manufacturer: Academic Pr
ProductGroup: Book
Binding: Hardcover
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ASIN: 0124926037 |
Average customer rating:
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Fertilization Response of the Egg (Biology of Fertilization)
Charles Metz
Manufacturer: Academic Pr
ProductGroup: Book
Binding: Paperback
ASIN: B000OHUGFI |
Average customer rating:
- It's worth your while to find a different guide book.
- Poor example of a "guide" book
- The Best Guide to Iceland
- Fire and Ice
- lost planet - iceland
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Lonely Planet Iceland
Joe Bindloss , and
Paul Handing
Manufacturer: Lonely Planet Publications
ProductGroup: Book
Binding: Paperback
General
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Similar Items:
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The Rough Guide to Iceland 2 (Rough Guide Travel Guides)
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Iceland Travel Map (Globetrotter Travel Map)
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Insight Guide Iceland (Insight Guides Iceland)
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Waterproof Iceland Map by ITMB (Travel Reference Map)
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Iceland Travel Pack (Globetrotter Travel Packs)
ASIN: 1741040760 |
Book Description
Catch the midnight sun, sleep under the northern lights, dance all night in Reykjavik's coolest clubs or chill out in a hot spring - Iceland is equal parts polar adventure and urban sophistication. Your own adventure starts right here, with this inspiring and fully updated guide.
* RUN THE RUNTUR - Reykjavik's cafes, bars and clubs revealed and reviewed
* GET OUT, GET ABOUT - whether your idea of bliss is dogsledding across the snowy plains, watching whales in the Atlantic or soaking in a spa, we've got every activity covered
* DISCOVER THE LAND OF FIRE & ICE - where to experience volcanoes, geysers and glaciers first hand, with comprehensive geographical coverage
* UNRAVEL THE MYTHS - sections on Iceland's rich history, folklore and literature explain the country's strong independent spirit
* SLUMBER IN STYLE - accommodation options to suit all, from stylish urban digs to remote farmhouse B&Bs
Customer Reviews:
It's worth your while to find a different guide book........2006-09-12
I purchased this sorry excuse for a guide book knowing full well my options for guide books to Iceland were limited, and a few kilometers outside of Akureyri I pitched it out the window of my rental car in shear frustration. For such a tiny country with a population about the size of Anchorage, Alaska (approx 300,000) readers would think the book might be a bit more comprehensive and up to date. The most current edition is two years old, and apparently a lot has changed in those two years, i.e. the Icelandic Phallogical Museum has been moved from Rekyjavik to Husavik. I found more helpful advice and information from on-line encyclopedias, the tourist information booths, and from word of mouth from other travellers. This book is excellent if you want suggestions about what to see and do, but I suggest you thoroughly research your selections from alternative sources before setting off on an adventure. I repsected and even liked the television show Lonely Planet on the Travel Channel (now called Globe Trekker) but I will never purchase another guide book from that name ever again.
Poor example of a "guide" book.......2006-08-15
I just came back from a two week tour of Iceland with two friends. Our experience was memorable--amazing--LP Iceland, however was not. We read the book front to back. We went around the whole of the island and didn't stay just in Reykjavik. We also camped 70% of the time- just to give a little background. What we found was that the book is so poorly written and for the most part so out of date, that much of the usefull information we got was from just grabbing the free pamphlets at the "Upplysinga" Centers. In the back of the book it says that the first edition was printed several years ago, and only last year did two writers go back out "into the field." I'd like to know what field that was? If these two men actually went back to Iceland, I'd bet my money that they only went to Reykjavik obtained information from pamphlets concerning other parts of Iceland and then wrote from those documents. Not much thought was put into the style of writting as well, or editing for that matter. Every site in Iceland (and I'm not arguing that this is untrue) could leave you captivated for several days, hold your attention for several days, enough to do to keep you several days...etc [paraphrasing]. I just feel that if I'm going to have to pay even $2 for a tid bit of information I would at least hope that it was well researched and not a half-baked job. My time and money, especially when in Iceland, are more valuable to me that having to chase around a tiny West Fjord village looking for a nonexistant camping site because I relied on an unreliable "guide" book. Lesson learned: LP Iceland poor poor example of what I know others say is one of the best guide books out there. I'm sticking to DK.
The Best Guide to Iceland.......2006-07-16
I just returned from 7 days in Iceland and have to say the the Lonely Plant guide is by far the best guide to Iceland that is available. After walking Reykjavik my first day there, getting the "lay of the land", I found myself constantly referring back to the guide for more information. Fundamentally, the guide was right on with regards to descriptions and identifications, and totally accurate.
I would highly recommend this guide for anyone taking their first trip, or subsequent trips to Iceland.
Fire and Ice.......2006-07-02
Format hard to follow, print is very, very small, hard to read. Did not find it helpful in planning my trip to Iceland. This book was not useful to me at all. Next time I purchase a travel book, I will select it from a bookstore. Some books are fine to purchase on-line, but not for something like this. I was hoping it would provide details on how to plan a trip to Iceland, tour guides or self guided.
lost planet - iceland.......2006-06-22
This is a good book - for the most part. I used it extensively and found most things pretty accurate (you know, some of the restaurants went out of business, some new ones sprang up, but thats to be expected). The prices have really shot up since the last publication, particularly on lodging. But as far as itinerary recommendations, I thought these guys were right on.
Average customer rating:
- Easily the best guide for Iceland
- The best of the bunch.
- For Iceland-YES, For Greenland or Faeroes-NO!
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Lonely Planet Iceland
Fran Parnell , and
Etain O'Carroll
Manufacturer: Lonely Planet Publications
ProductGroup: Book
Binding: Paperback
General
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Similar Items:
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Waterproof Iceland Map by ITMB (Travel Reference Map)
-
The Rough Guide to Iceland 3 Edition (Rough Guide Travel Guides)
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Lonely Planet Best of Reykjavik (Lonely Planet Encounter Series)
-
Insight Guide Iceland (Insight Guides Iceland)
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Reykjavik Pocket Guide, 2nd Edition (Footprint Reykjavik Pocket Guides)
ASIN: 1741045371 |
Book Description
Test the echo while swimming in warm blue waters inside a Volcano at Viti crater, p308.
Play the wild thing and join the runtur, a mad pub-crawl around Reykjavik's progressive nightlife, p98.
Break the silence as you roar across Vatnajokull icecap on a snowmobile, p294.
See the fjords in a new light on a guided midnight kayaking tour, p264.
Two expert authors and over 800 hours of on-the-ground research.
New inspirational itineraries for chasing the northern lights or finding a summer spot to whitewater raft
Get an Icelander's perspective on immigration, religion and the current music scene in an all-new Culture chapter
Customer Reviews:
Easily the best guide for Iceland.......2007-07-29
We just returned from a family vacation to Iceland (July 2007) and this was easily the best guide book out there. Very current (no other guide was nearly as up to date), fairly comprehensive and quite spot-on in its observations, it was truly indispensable at times.
The best of the bunch........2007-07-25
Prior to my latest trip to Iceland I purchased a vast array of travel guides: The Rough Guide to Iceland; Insight Guides Iceland; Globetrotter Travel Guide; and Travellers Iceland (Thomas Cook). All of these titles are good and each provided some unique insights. However, when it was time to head to Iceland, and luggage space was at a premium, the only book I took with me was Lonely Planet Iceland. Quite frankly, I can't think of any other praise that would convey so much. Minimal b.s. and concise descriptions, this is as good as it gets. Essential. Highly recommended.
For Iceland-YES, For Greenland or Faeroes-NO!.......2007-06-08
We've been waiting for 1.5 months for this book to arrive. Despite delayed publication it arrived yesterday - 5 days before we leave for a month-long trip to Iceland and Greenland. To keep others from being equally misled by Amazon's sub-title "Lonely Planet Iceland, Greenland, and the Faroe Islands") I'm writing to notify all that this book has a combined total of TWO (count 'em!) pages on Greenland and the Faeroe Islands. This is solely an ICELAND guide book (and probably a very good one). Amazon needs to remove reference to Greenland and the Faeroes in the title as this is very misleading. Lonely Planet has a 2004 edition on "Greenland and the Arctic" which we will be forced to rely on, despite its dated information, for the Greenland segment of our trip.
Average customer rating:
- Good Greenland guide - Crappy Arctic guide...
- Perfect for those few travellers headed to Greenland
- A take-along 'must' for any destination-bound traveler
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Greenland & The Arctic (Lonely Planet Travel Guides)
Etain O'Carroll , and
Mark Elliott
Manufacturer: Lonely Planet Publications
ProductGroup: Book
Binding: Paperback
Greenland
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Greenland Map
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Lonely Planet Iceland
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A Naturalist's Guide to the Arctic
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Spitsbergen: Svalbard, Franz Josef, Jan Mayen, 3rd: The Bradt Travel Guide
ASIN: 1740590953 |
Book Description
Kayak past towering icebergs, dog-sled frozen tundra to picture-postcard villages, marvel at the midnight sun or dancing northern lights - Greenland and the Arctic are the perfect backdrop to an unforgettable experience. Whether you crave quiet solitude or bold adventure, this inspiring and practical guide takes you to the heart of the cold north.
EXPLORING MADE EASY - slumber in colorful cottages, dine on reindeer or sail the coast in style, with our extensive, practical listings
PLAN YOUR ADVENTURE - inspiring itineraries for exploring the Arctic Circle, from Lapland to Deadhorse, Nuuk to the North Pole
GET BENEATH THE SURFACE - topical coverage of cultural and environmental issues affecting the region, with chapters on indigenous peoples and Arctic research projects
AMAZING ENDEAVORS - from Norse voyages to legendary explorers, storybrook adventures uncovered in our dedicated history and exploration chapters
Customer Reviews:
Good Greenland guide - Crappy Arctic guide..........2007-06-01
For those who want a good read and a good guide to fascinating Greenland, then this book will do it (though I think the previous edition of LP's guide to Greenland had a bit more coverage - especially the more off-the-beaten-track settlements). But anything beyond Greenland, LP seems to really lose interests in the rest of the Arctic world. It seems as if they just threw in a few sections just to say that they've covered it... It should really be titled "Greenland and an Introduction to the rest of the Arctic". All they give you are some sloppy details of a few selected regions under their "suggested itineraries" sections for other Arctic regions.
Living in Northern Canada myself (Yukon by the way...not Vancouver), I know that there are tons to offer for any Arctic fan. But this LP guide has missed out so much...to mention a few:
1) Yukon - there's more to this territory than just Dawson and Dempster Hwy...such as Old Crow, Vuntut & Ivvavik Parks, and simply the rest of Yukon itself. BTW, Whitehorse, which is the hub of the Yukon, sits at about the same latitude as Qaqortoq in Greenland. It's sub-Arctic...but close enough...
2) NWT - Yellowknife, the areas around Great Bear Lake such as Deline and Tulita, etc... same thing, its all sub-Arctic environments similar to Inuvik's...what's the problem?
3) Nunavut - there's a lot more places than just Baffin Island or Resolute...how about Kitikmeot and Kivalliq regions? Every region of NU is worth a visit.
4) Nunavik (Northern Quebec) - how could they forget this beautiful Arctic region of Quebec? Colourful villages, beautiful landscapes, rich Inuit culture ...even the LP guides to Quebec/Canada mention very little on this region. Better do your planning online... though slightly southerly regarding its latitude and location, this place has nothing but Arctic landscapes and climate.
5) Northern Labrador - another beautiful Inuit region of Labrador completely forgotten on this so-called "Arctic" guide...
6) Scandinavia - Northern Norway is very beautiful, but this guide only gives you a vague idea of this fascinating region. Buy the individual guides instead (Norway, Sweden, Finland...but don't bother with the "Scandinavian Europe" unless you only plan to see only a few places from each country)
7) Arctic Russia - I know its a difficult place to go to, but there are fascinating untouched areas out there in Siberia. But this book covers very little of this vast region...especially the Far East - Chukotka. Even LP's "Russia" guide is next to useless to this region if you're really interested into visiting these areas. Once again, do your homework online...
8) Alaska - get the "Alaska" guide instead...
I was quite disappointed with this LP publication. I hope their next edition will be a heck of a lot better. Otherwise, its a waste of time and money. It's really just a Greenland guide ...but for the rest of the Arctic, don't count on it...
Perfect for those few travellers headed to Greenland.......2005-11-19
Apart from Antarctica, this is the most obscure place covered by LP. Half of the book (about 165pp) is specifically about Greenland in the customary LP format, and the remainder is about other Arctic regions. (One tidbit: It is impossible to fly to Nuuk, the capitol, without changing planes in another Greenlandic town.)
This guide covers a casserole of places that cannot conceivably be visited on a single itinerary, because so few Arctic air routes cross national borders. For example, charter flights between Canada (Iqaluit) and Greenland were terminated after the book went to press, so now it's impossible to fly from North America to Greenland without going through Europe.
Alaskan coverage is only Fairbanks and points north; Yukon is Dawson and north. The Inuvik region and nearly all of Nunavut are covered. Places like Whitehorse, Yellowknife, and Anchorage are too far south to be covered in this volume, which is unfortunate because it's impossible to reach northern Alaska without passing through either Anchorage or Whitehorse.
Also covered are Arctic Russia, northern Norway (town of Mo and north), and northern Finland (Rovaniemi and north). The end result is a book that's fun to read but of doubtful utility except for those few Greenland-bound travellers.
A take-along 'must' for any destination-bound traveler.......2005-09-05
The second updated edition of Etain O'Carroll & Mark Elliott's Greenland & The Arctic is out, and is an indispensable guide for any heading North sans travel group. From overviews of regional history and culture to local sights, activities, and opportunities, Greenland & The Arctic highlights all kinds of opportunities, from transportation options between small towns and remote regions to rare shopping opportunities and plenty of nature. A take-along 'must' for any destination-bound traveler; especially since relatively few other titles cover the region in depth.
Average customer rating:
- For the Faroes get LP's Scandinavian Europe book instead
- Indispensable
- Nothing about the birds?
- Be aware of the agenda
- Icelandic History
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Lonely Planet Iceland, Greenland & the Faroe Islands (Lonely Planet Iceland, Greenland, and the Faroe Islands)
Graeme Cornwallis , and
Deanna Swaney
Manufacturer: Lonely Planet Publications
ProductGroup: Book
Binding: Paperback
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Greenland Map
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Faroe Islands: The Bradt Travel Guide
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Greenland & The Arctic (Lonely Planet Travel Guides)
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Insight Guide Iceland (Insight Guides Iceland)
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Globe Trekker: Iceland & Greenland
ASIN: 0864426860 |
Amazon.com
From Antarctica to Zimbabwe, if you're going there, chances are Lonely Planet has been there first. With a pithy and matter-of-fact writing style, these guides are guaranteed to calm the nerves of first-time world travelers, while still listing off-the-beaten-path finds sure to thrill even the most jaded globetrotters. Lonely Planet has been perfecting its guidebooks for nearly 30 years and as a result, has the experience and know-how similar to an older sibling's "been there" advice. The original backpacker's bible, the LP series has recently widened its reach. While still giving insights for the low-budget traveler, the books now list a wide range of accommodations and itineraries for those with less time than money.
Journey north with Lonely Planet and discover wonders for travelers of any budget. LP's Iceland, Greenland & the Faroe Islands contains more than 100 maps; details on food and accommodations; advice on trekking routes and organized tours; notes on Arctic phenomena, flora, and fauna; extensive transportation details; plus useful arts and culture sections. The author's intriguing sidebars range from pieces on "Puffin Release" and "Wild Island Cuisine" to "Plutonium Peril in Pituffik." --Kathryn True
Book Description
Pack your bags for an unparalleled polar experience. Whether it's raving in Reykjavik, dogsledding in Disko Bay or fishing in the Faroes, this value-packed guide to one of the world's final frontiers will guarantee you make the most of the midnight sun.
- 106 detailed maps, including hiking routes
- extensive listings of places to say, eat and be entertained
- Icelandic, Greenlandic and Faroese language sections
- all the transport options from ice breakers to bicycles
Customer Reviews:
For the Faroes get LP's Scandinavian Europe book instead.......2007-08-23
The LP Iceland, Greenland and Faroes book reviewed here is now outdated. It has been superseded by specific books on Greenland and on Iceland while if you're looking for the latest practical info on the Faroe Islands you'll now need to buy the Scandinavian Europe book. Although that doesn't have a huge coverage of the islands, it should be fine for a one-week trip - indeed the Bradt Faroes book is by comparison almost over detailed with stuff that's of little real help while the Bradt town maps have some serious errors.
Indispensable.......2004-08-16
I don't think this book ever left my hand from the moment I stepped off the plane at Keflavik Airport until I loaded my bags into the Flybus for the return trip. This was the only book I was able to find specifically on Iceland, with enough information on Reykjavik and the surrounding towns to give me a little confidence while exploring this breathtaking land. The section on South Central Iceland is a must read for anyone planning to see the Golden Circle.
Nothing about the birds?.......2003-09-28
Iceland is famous for its millions of seabirds, especially puffins, that nest on the cliffs and shores. Unfortunately they all depart by September 1 (the puffins often in mid-August), and nowhere did I find that information, although I admit I didn't read the Lonely Planet guide from cover to cover. A group of us who visited in mid-September were very disappointed. In fairness, the other Iceland guides don't seem to warn of this either, nor do the travel brochures.
Be aware of the agenda.......2003-09-10
While this travel gudie does cover Iceland in detail, one needs to be careful to note that lonely planet does have their own agenda. Many of the hotels they reccommend over other establishments are not the best accomodations. Their may even be other hotels in the area where they say there are no other places to stay. And from a guide in the west fjords, some of their contact information as well as their descriptions may be far off.
Icelandic History.......2003-09-07
I have for sometime been an enthusiatic user of Lonely Planet guides for travels in Asia and in Europe. The guides I have used have been excellent sources, not only about the countries and their people but of the historical perspectives on how the country became what it is.
For this reason, I was disappointed with the contents of the Facts about Iceland section of the Lonely Planet Iceland Guide. Throughout the guide, there are political biased and incorrect statements about Iceland's recent history, especially regarding Iceland's relations with the United States.
Regarding the Post -Indepence section of the guide, American troops stayed on a Keflavik after the end of the war by treaty, mutually arrived at by the two governments. The American forces had come to Iceland by invitation of the Icelandic Government during WordWar II to preserve their security. Iceland has never had armed forces of her own.
Iceland willingly became a member of NATO to serve her own interests,especially regarding security during the Cold War.
There are other politically biased and incorrect statements in the guide regarding this time period. I e-mailed what I thought was a polite message to Lonely Planet advising them to have another look at their history sections, but I received no reply. I, and I suspect a lot of others, feel that a travel guide should not be a political forum.
Average customer rating:
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Lonely Planet Best of Reykjavik (Lonely Planet Encounter Series)
Fran Parnell
Manufacturer: Lonely Planet Publications
ProductGroup: Book
Binding: Paperback
General
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Similar Items:
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Lonely Planet Iceland
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Reykjavik Pocket Guide, 2nd Edition (Footprint Reykjavik Pocket Guides)
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Lonely Planet Iceland
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The Rough Guide to Iceland 3 Edition (Rough Guide Travel Guides)
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Waterproof Iceland Map by ITMB (Travel Reference Map)
ASIN: 1741047560 |
Average customer rating:
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Lonely Planet Iceland Greenland and the Faroe Islands: A Travel Survival Kit
Deanna Swaney
Manufacturer: Lonely Planet
ProductGroup: Book
Binding: Paperback
General
| Europe
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Greenland
| Europe
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Iceland
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Lonely Planet
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ASIN: 0864422210 |
Average customer rating:
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Iceland, Greenland and the Faroe Islands (Lonely Planet Travel Survival Kit)
Deanna Swaney
Manufacturer: Lonely Planet Publications
ProductGroup: Book
Binding: Paperback
General
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Greenland
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Iceland
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General
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ASIN: 0864420927 |
Average customer rating:
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Islanda (Guide EDT / Lonely Planet)
Paul Harding , and
Joe Bindloss
Manufacturer: Lonely Planet Publications
ProductGroup: Book
Binding: Paperback
Guidebooks
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ASIN: 8870637360 |
Average customer rating:
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Islanda (Lonely Planet Travel Guides)
G. Cornwallis , and
D. Swaney
Manufacturer: Lonely Planet Publications - Italian editions
ProductGroup: Book
Binding: Paperback
Guidebooks
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All Italian Books
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ASIN: 8870635473 |
Average customer rating:
- This book is almost bibical!
- The Savvy Author's Guide to Book Publicity
- Not for the self-published author
- Lissa makes publicity almost fun.
- "If you've written a book, you have a new job... and the name of that job is `publicist'".
|
The Savvy Author's Guide to Book Publicity
Lissa Warren
Manufacturer: Carroll & Graf
ProductGroup: Book
Binding: Paperback
General
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Publicize Your Book: An Insider's Guide to Getting Your Book the Attention It Deserves
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The Frugal Book Promoter: How To Do What Your Publisher Won't
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Guerrilla Marketing for Writers : 100 Weapons to Help You Sell Your Work
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The Complete Guide to Book Publicity
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Over 75 Good Ideas for Promoting Your Book
ASIN: 0786712759 |
Book Description
Here is an essential reference for writers—from the self-published to those published by major houses—written by a leading book publicist who pitches books to media every day of her working life. Tapping into her years publicizing such authors as pediatrician Dr. T. Berry Brazelton, poet Mary Oliver, and economist John Kenneth Galbraith, Da Capo Press Senior Director of Publicity Lissa Warren covers book promotion with a publicist, without a publicist, and when a publicist isn’t getting results. Each chapter details what happens to a book once it’s off press, and how authors can be helpful in the promotion process—or even spearhead it if need be—to get the coverage they deserve. Warren’s advice is buttressed by her stories of authors—the enterprising, the shy, the well-prepared, and the novice—relating tours gone awry, best-sellers made and nearly made, and great and not-so-great author/publicist collaboration. The Savvy Author’s Guide to Book Publicity covers everything from how to write press material, targeting the right shows and publications, following up effectively with the media, and hiring people who can help ensure that every bookseller and consumer has a chance to hear an author’s message loud and clear.
Customer Reviews:
This book is almost bibical!.......2007-08-28
I am an author with a book due to be released November 2007. This book without a doubt is well written, full of insider information as well as information from an author's perspective.
I constantly refer to the book (hence the bible reference) and reread sections that may help me at whatever point I'm at in my marketing campaign. It is an empowering book for those seeking the best publicity, marketing, and venues for their creative works.
Ms. Warren's book has educated me regarding the importance of ME being present in my book's life!
Adrienne Zurub
Author of,
'Notes From the Mothership ~ The Naked Invisibles'
[...]
The Savvy Author's Guide to Book Publicity.......2007-07-17
The Savvy Author's Book Publicity is a guide to help authors make the best use of their book publicist and publicity opportunities. The author, as professional publicist, has seen first hand a lot of the mistakes that authors make when promoting their book. Often in an attempt to help their publicist, they actually hinder their efforts. The Savvy Author's Guide gives authors ideas on ways that they can work with their publicist to make the best use of his or her skills. This book also gives tips on how to make the best use of any potential promotional opportunities and what to do once your publicist starts to focus his or her attention elsewhere.
The Savvy Author's Book Publicity is somewhat unique among books about promotion. Many such books focus on the things that authors can do to promote their books themselves. Rarely do these books mention anything pertaining to publicists beyond a sentence stating find a good publicist. However, this book states in a straightforward way not only what you can expect from your publicist but also how to actually use his or her skills to better your promotional efforts.
Not for the self-published author.......2007-05-23
This book is good (and quite detailed) if you have hired a publicist or belong to a major publisher. But, if you're looking for a book to guide you on how to publicize yourself, this is not it.
Maybe this will be more helpful for my next book!
Lissa makes publicity almost fun........2006-12-13
Chapter 7, Frequently Asked Questions, is worth the entire price of the book. The other chapters cover how to work with your publisher's in house publicity staff, how to reach the media on your own, how to pitch, what should be in your media kit, creating buzz, how to get your book reviewed, setting up your own book tour and tons more.
When I was interviewing bestselling authors for "The Making of a Bestseller," one of the comments I heard over and over again was that authors have to be aware of how important the promotions process is and to participate in that process. Lissa makes it almost fun.
Dee Power, author of The Making of a Bestseller: Success Stories From Authors and the Editors, Agents, and Booksellers Behind Them.
"If you've written a book, you have a new job... and the name of that job is `publicist'"........2006-09-18
This book is an excellent resource for the newly published author faced with navigating the treacherous shoals of post-release publicity and the acquisition of an appropriate publicist to interface with the media and influence the sales of the title. Writing from a publicist's personal experience, Warren has distilled information designed to aid the author in choosing a publicist and participating as much as possible in the promotion of the book, hopefully creating a successful marriage between the creative process and publicity.
One would assume that finishing a manuscript and the validation of acceptance by a publisher (or self-publishing) would leave the author with nothing more to do than a few interviews while cashing those large royalty checks that have begun to roll in. Unfortunately, the real world doesn't work that way and the author has only reached the next phase of his endeavor. Bridging the gap between this daunting realization and the actual work ahead, Warren walks the reader through the role of the publicist, the criteria for choosing a publicist, establishing a good working relationship, the publicity process from start to finish and behind-the-scenes activities an author can do to accelerate the progress of his book in the market, all while maintaining the dynamic of the publicist/author relationship.
There are insider author stories and personal anecdotes to soften the blow, a reminder that while the machine is huge, we are all human, with expectations, dreams and the will to be successful, given the right tools and effective marketing skills. There are ten proactive suggestions for garnering media attention, tips on putting together a press package, frequently asked questions and advice from professionals in the field, editors, critics, radio producers and booksellers. Warren leaves no stone unturned, covering every aspect of the process, from interviews to creating a buzz and making a pitch to the reading audience through various media events, including author tours. The Appendix offers samples of press materials that may be created by the author or in coordination with the publicist, promotional letters, press releases, interview Q & A's, etc.
I have only one caveat regarding a suggestion found in the FAQ section of the book, where the author recommends that the author have friends send reviews to Amazon.com: "It's important for you to ask friends, family members (with different last names than yours, of course) and colleagues to post reviews." Further, there is a suggestion to post a number of these, knocking less favorable reviews off the first page. I reduced my rating one star when I realized (after scrolling through the earliest Amazon reviews) that the author followed her own advice, unnecessary considering the quality of the book. That this suggestion is made in the publicity community is discouraging, if not surprising. Other than this misguided suggestion, this book is an important contribution to a successful author's bag of tricks. Luan Gaines/2006.
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The Savvy Author's Guide to Book Publicity: A Comprehensive Resource--From Building the Buzz to Pitching the Press.: An article from: Technical Communication
Donna Ford
Manufacturer: Society for Technical Communication
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This digital document is an article from Technical Communication, published by Society for Technical Communication on February 1, 2005. The length of the article is 826 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
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Title: The Savvy Author's Guide to Book Publicity: A Comprehensive Resource--From Building the Buzz to Pitching the Press.
Author: Donna Ford
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Technical Communication (Refereed)
Date: February 1, 2005
Publisher: Society for Technical Communication
Volume: 52
Issue: 1
Page: 71(3)
Distributed by Thomson Gale
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The Complete "Chinese Ornament": All 100 Color Plates (Dover Pictorial Archive Series)
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From one of the most beautiful books on the decorative arts ever published: reproductions of classic full-color renderings by the great Victorian designer of design elements in Chinese porcelain and cloisonné antiquities now in the The Victoria and Albert Museum. Reprinted from the original plates made in 1867.
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The Complete Chinese Ornament - All 100 Color Plates
Owen Jones
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