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Lessons of the Rainforest
Suzanne Head Manufacturer: Random House, Inc. ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 0871566788 Release Date: 1990-04-14 |
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What We Learned in the Rainforest: Business Lessons from Nature
Tachi Kiuchi , and William K Shireman Manufacturer: Berrett-Koehler Publishers ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 1576751279 |
Amazon.com
Studying the environment to gain insight into organizational behavior can be a fascinating exercise, with advocates from Jane Jacobs to Margaret Wheatley among those who have helped us envision the inherent possibilities. What We Learned in the Rainforest takes a similar but uniquely focused approach, as Mitsubishi Electric CEO Tachi Kiuchi and environmental advocate Bill Shireman tie development and sustainment of the rainforest directly to progressive practices of businesses such as Hewlett-Packard, Coca-Cola, and Nike. Employing an interesting format--each section begins with the authors describing an ongoing parachute descent into the rainforest in order to illustrate a specific principle--Kiuchi and Shireman explain how concepts such as feedback, profit, design, and diversity aid both their natural laboratory and their corporate examples. In the "Succession" chapter, for instance, they relate a rainforest's "four phases of life" to the cycle of innovation, growth, improvement, and creative destruction that is experienced by successful businesses. With the goal of drawing on nature's wisdom rather than drawing down its physical resources, the book advances a vision of sustainability en route to profitability that is as provocative as it is potentially practical. --Howard RothmanBook Description
What We Learned in the Rainforest presents a surprising new business principle: by applying strategies and practices gleaned from nature -- by emulating what it once sought to conquer -- big business can attain greater and more sustainable profits.With clear, direct language and dozens of real-world examples, the authors show how a company can become, like nature, a complex living system that doesn't merely balance competing interests but truly integrates them. Examples from leading companies include Coca-Cola's use of diversity to drive sales; 3M's technique of managing for innovation; Coors's "all waste is lost profit" theory; and Shell's "industrial ecosystem" approach.
Customer Reviews:
Rainforest? These Guys Leave No Rainforest Behind!.......2004-02-07
In the meantime, I find it a questionable, if not pathetic, apologia for megalomaniacal outfits like Coca Cola. Coke is a leader among the pack of those who apparently share a neverending pseudo-quest to combine illusory humanitarianism ("Coca-Cola does a great service because it encourages people to take in more and more liquids") with an unquenchable thirst for global market dominance ("until, eventually, the number one beverage on Earth will be soft-drinks-our soft drinks").
Can we contemplate the notion that 'unlimited growth' and 'sustainability' just might be mutually exclusive? Look up Ecological Economics, my friends. I beg you.
Waste Neither Money Nor Time..........2002-08-08
The author proposes a theory and then cites real-world examples that conform to that theory, sometimes rather forcibly. One example: In a section on information, the author said that the Indian auto industry was protected by high tariffs and that it led to its stagnation and decline. The author claimed that it was because the industry "failed to encourage the use of information." Anyone with the slightest knowledge of free market knows that lack of competition was the real cause. Does the rainforest add anything?
At another point, the author pondered on how the eye was (or was not) the result of evolution, and after postulating that incremental evolution was not possible for certain very complex biological structures (such as the eye), he cites the new notions of "intelligent design" and "downward causation". High sounding names, but how do they come about now?? Well, intelligent design must be because evolution is not...As to downward causation, it is, as illustrated by the rainforest, a series of adaptation. Wow, I thought that was evolution.
There was also a lengthy tirade denouncing the Wintel platform's dominance "threatening the infospace." This was taken right out of the annals of the cyberspace sour grapes.
Finally, although the author tries to appear apolitical and centrist, his liberal bias was all too clear - from his dismissive comments about Dick Cheney to his proposal of (government?) setting rules on how software must be created to be modular, with open interface, etc., etc. Whew!
This book was recommended by a number of big name business people, whose businesses got a fair bit of free PR from this book. My recommendation: waste neither money nor time on this book. Do enjoy the rainforest, but learn your business skills by studying the free market instead.
Great primer on sustainable business principles.......2002-03-01
Great sustainability primer.......2002-03-01
I learned a lot from the Rainforest.......2002-02-20
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Lessons from Amazonia: The Ecology and Conservation of a Fragmented Forest
Manufacturer: Yale University Press ProductGroup: Book Binding: Hardcover Similar Items: ASIN: 0300084838 |
Book Description
Deforestation is occurring at an alarming rate in many parts of the world, causing destruction of natural habitat and fragmentation of what remains. Nowhere is this problem more pressing than in the Amazon rainforest, which is rapidly vanishing in the face of enormous pressure from humans to exploit it. This book presents the results of the longest-running and most comprehensive study of forest fragmentation ever undertaken, the Biological Dynamics of Forest Fragments Project (BDFFP) in central Amazonia, the only experimental study of tropical forest fragmentation in which baseline data are available before isolation from continuous forest took place.A joint project of Brazil's National Institute for Research in Amazonia and the U.S. Smithsonian Institution, the BDFFP has investigated the many effects that habitat fragmentation has on plants, invertebrates, and vertebrates. The book provides an overview of the BDFFP, reports on its case studies, looks at forest ecology and tree genetics, and considers what issues are involved in establishing
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Ecology and Management of a Neotropical Rainforest, Lessons learned from Paracou, long-term experimental research site in French Guiana.S. [A book review from: Forest Ecology and Management]
H.t. Steege Manufacturer: Elsevier ProductGroup: Book Binding: Digital ASIN: B000RR2RJS |
Book Description
This digital document is a journal article from Forest Ecology and Management, published by Elsevier in 2005. The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.
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New lessons from the rainforest: a conservation group offers additional free lesson plans online.(We hear from readers)(Letter to the Editor) : An article from: Curriculum Review
Fawn Stehlin Manufacturer: PaperClip Communications ProductGroup: Book Binding: Digital ASIN: B0009GS8TU Release Date: 2005-06-01 |
Book Description
This digital document is an article from Curriculum Review, published by PaperClip Communications on December 1, 2004. The length of the article is 410 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.
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Lessons of the Gogol: A cautionary tale : woodchipping in lowland tropical rainforest near Madang, Papua New Guinea
George Seddon Manufacturer: s.n ProductGroup: Book Binding: Unknown Binding ASIN: B0007BJPTE |
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Lessons of the Rainforest.
Suzanne and Robert Heinzman (Eds.). Head Manufacturer: Sierra Club Books ProductGroup: Book Binding: Hardcover ASIN: B000NGX66Q |
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Mrs.Parrot's Rainforest Lessons (Pickle Hill Primary)
Michael Cox Manufacturer: Scholastic ProductGroup: Book Binding: Paperback ASIN: 0439978130 |
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Race for the rainforest II: Applying lessons learned from Lak to the Bismarck-Ramu Integrated Conservation and Development Initiative in Papua New Guinea
Julie-Ann Ellis Manufacturer: PNG Biodiversity Conservation and Resource Management Programme ProductGroup: Book Binding: Unknown Binding ASIN: 9980999187 |
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Race for the rainforest: Evaluating lessons from an integrated conservation and development "experiment" in New Ireland, Papua New Guinea
Rob McCallum Manufacturer: PNG Biodiversity Conservation and Resource Management Programme ProductGroup: Book Binding: Unknown Binding ASIN: 9980999144 |
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NASCAR Confidential: Stories of the Men and Women Who Made Stock Car Racing Great
Peter Golenbock Manufacturer: MBI Publishing ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 0760314837 |
Book Description
The heart and soul of NASCAR is bared in this collection of stories from people intimately involved in stock car racing. Best-selling author Peter Golenbock interviewed a wide range of known and not-so-well-known players in the NASCAR game, ranging from the feisty female racer from the 1950s, Louise Smith, to the legendary champion Fred Lorenzen and announcer Benny Parsons. Golenbock draws incredible stories from these people, and has assembled a collection of stories that tells the tale of not only NASCAR's transformation from a regional backwater sport to an empire, but also brings to light new twists on the most dramatic stories of the sport. Golenbock's interviews pull out the human side of the men and women of racing, offering an intimate glimpse of life on and off the track. Highlights include: - The story of Louise Smith, one of the first women to race NASCAR, whose husband didn'tknow she was racing the family car at Daytona until he discovered a headline in the newspaper: 'Louise Smith Wrecks at Daytona.' - The story of Judy Judge who was engaged to Fireball Roberts. Their wedding was scheduled to take place just one week after he was killed. She has quietly carried a torch for him ever since. - Tim Richmond's wild life on and off the track, and new stories of his final days at the race track, as well as reactions from fellow racers to his tragic death. - The inside tale of how Jeff Gordon's talent drew attention, and then how he and crew chief Ray Evernham were paired to create one of the most successful teams in NASCAR history.Customer Reviews:
Dont Judge a Book By Its Title.......2005-03-16
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Envisioning Information
Edward R. Tufte Manufacturer: Graphics Press ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 0961392118 |
Amazon.com
A remarkable range of examples for the idea of visual thinking, with beautifully printed pages. A real treat for all who reason and learn by means of images. -- Rudolf ArnheimCustomer Reviews:
Amazing book for information design.......2007-07-15
An Obsolete Glance At A Classic Problem.......2007-06-28
one of three or four.......2007-01-10
A wonderful book!.......2006-11-04
An outstanding addition to my library.......2006-06-23
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David Byrne: E.E.E.I. (Envisioning Emotional Epistemological Information)
David Byrne Manufacturer: Steidl/Pace/MacGill Gallery ProductGroup: Book Binding: Hardcover Similar Items:
ASIN: 3882439076 Release Date: 2003-07-02 |
Amazon.com
David Byrne is the only rocker who could have imagined turning Microsoft PowerPoint into an art form. When Time put Byrne on the cover in 1986, the title was aptly, "Rock's Renaissance Man." Indeed, the one-time lead singer/architect of The Talking Heads composes operas, symphonies, and soundtracks, made a film (True Stories), and was a wunderkind video artist and designer (Time even let Byrne create his cover). Byrne's oddly-titled 2003 coffee table book ("epistemological" is a philological look at the origin, methods, and limits of human knowledge) is new version of mixed media, a rough dissertation on a visual, universal language. Bryne mixes the familiar images of a PowerPoint presentation out of the norm, be it a complicated flow chart or altered icons. The message is blurred at times (as with the title, big words prevail), but the project takes a fuller form on the accompanying DVD that's region-free with NTSC and PAL formats, making it playable practically around the world. The five presentations (approximately 25 minutes in all) are accompanied by original musical compositions. Byrne plays the usual patterns of PowerPoint--overlays, swipes, and fades--resulting in an intriguing art exhibition that could even play on a laptop computer with DVD-ROM drive. The least interesting chapter of the book ("Physiognomies") is the most moving piece on the DVD. The final result could be considered art, or just a high-minded swipe at the "Dilbert" office world that uses the program. Regardless, E.E.E.I. is a unique concept one might have to "stop making sense" and just enjoy the experience. --Doug ThomasBook Description
For more than a year David Byrne has been employing the ubiquitous sales and presentation program PowerPoint as an art medium. E.E.E.I (Envisioning Emotional Epistemological Information) is a book of images and essays, plus a DVD which plays 5 of his PowerPoint presentations accompanied by original music. The book component contains a dozen new exploratory texts and a whole lot of bold, graphic images created with the help of PowerPoint's built-in tools and visuals--not to mention the fun of plastic overlays and nifty foldout pages. And you may ask yourself, what is the meaning of this? And you may ask yourself, what is this about? It is about taking subjective, even emotional, information and presenting it in a familiar audiovisual form--using a medium in a way that is different, and possibly better, than what was intended. It is about appropriating a contemporary, corporate staple and making something critical, beautiful and humorous with it.Customer Reviews:
Art Can Happen.......2007-08-29
silly.......2005-06-13
David Byrne loves PowerPoint.......2005-03-04
Disappointed.......2004-03-25
The CD/DVD does not run, and there is no way to troubleshoot or replace it.
I was looking forward to seeing this, but now feel like I was sold snake oil.
It's not just for business anymore..........2004-03-22
There's obviously more to this book and DVD than simply "David Byrne" - there's a sorely needed look at just how some of the simplest and most seemingly benign aspects of our lives can inculcate us into a certain manner of being or indoctrinate us into a specific world view. We often use tools and or processes as if on auto-pilot and the nuances escape like nibbling gerbils in a shoebox. That is the basic underlying theme of this work, regardless of one's opinion of the artwork or the, what seems to be, over emphasis on a Microsoft product.
Byrne says as much in the book's "exegesis": Microsoft Powerpoint, through the use of such make-it-as-easy-as-possible tools - "wizards" or "auto content managers" - has the ability to sink into our daily lives and affect our behavior and opinions on things if used uncautiously (really, like anything else in the world). On the flip - and far less pernicious - side, such tools can be downright fun to play with if one lets themselves go and thinks of the tool outside of its original purpose. So, again, in the "exegesis", Byrne makes an assumption: Powerpoint is a means of expression much in the way that finger paints, clay, or crayons are. He assumes that Powerpoint can be utilized as an art form. In this way the software takes on a new life, and forces someone to look at it in an entirely new way. It's not just for boring business presentations anymore! Wake up, people, it's fun!!
All of the above is not readily apparent if one dives into the accompanying DVD tabula rasa. At first sight, one is bound to find the work frivolous and maybe even juvenille or pretentious. At the very least these pieces will probably evoke the typical question of "why?" The answer to this useful interrogative word is that these pieces are not meant as ends unto themselves, but as processes, as ways of evoking new ways of thinking about something most of us take for granted. By the very asking a new way of thinking can open up. So, whether or not one appreciates these pieces as works of art is probably not the point of this project. Seeing everyday things in a new and playful way is probably more on cue than any pure aesthetic or artistic endeavors.
I'll admit straight out that this book and DVD has influenced the way I look at Powerpoint. Being one of the few survivors of the recent Information Systems employment slaughter, I use Powerpoint frequently and witness the Powerpoint presentations of others a little too frequently. The other day I actually sat down and played with Powerpoint. It was fun, I almost hate to admit it. I sent my work to some co-workers and asked them to "be ready to present on this 7am Monday morning". Of course it was all nonsense in Spanish, English, French, and Japanese complete with unconnected twirling and dissolving pictures and meaningless pulsating charts and graphs. I'm not sure what my co-workers thought of it, but I had fun.
There's more to this work than a glance can capture. Deep down there's mostly fun and a new perspective that can be applied to all avenues of one's mundane business life and software.
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Capability Cases: A Solution Envisioning Approach
Irene Polikoff , Robert Coyne , and Ralph Hodgson Manufacturer: Addison-Wesley Professional ProductGroup: Book Binding: Paperback Similar Items:
ASIN: 0321205766 |
Customer Reviews:
A modern method for Enterprise Vision.......2006-08-19
The joy of stakeholder applause.......2006-03-27
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Design Conversations: Envisioning Content-Rich Enterprise Systems
Dale Hunscher Manufacturer: South Wind Press ProductGroup: Book Binding: Paperback ASIN: 0972766812 |
Book Description
As the world enters into a new century and millennium, information technology stands at the cusp of a new era. The unification of all human intellectual knowledge is within our reach, if not our grasp. A variety of enterprises - businesses and governments, educational institutions and non-governmental organizations - have transitioned in a few short decades from ponderous, inward-facing, manual bureaucracies to highly automated electronic communities that freely and easily interconnect with others. The Internet forms a backbone over which travel the messages and transactions of a global marketplace of commodities and ideas.There are, however, still numerous construction delays on the information highway. Envisioning these new systems is much harder than anyone ever expected. The premise of this book is that the design of complex, content-intensive systems - the hallmark of what we refer to as the content-rich enterprise - is problematic because our mental models of both the problem and the solution are inadequate. We don't yet know how to converse intelligently about information architecture and system design - and yet, every non-trivial system starts its life in hour after hour of conversation among the decision-makers, end users, and IT staff.
This volume is a tutorial for managers, professionals, and IT staff in the concepts that can transform your organization's fragmented and compartmentalized data stores into an effective repository of knowledge propagation, and the enterprise itself into a highly adaptable learning environment.
You'll learn a pattern language for content-rich systems, an integrated set of concepts that makes immediate sense to those who work in information technology, but also comes easily and naturally to members of the decision-maker and end-user communities. You'll see the new language in use in realistic design conversations where stakeholders struggle to understand the possibilities and find an optimal solution.
What emerges is a way of collaboratively envisioning and designing effective and adaptable information spaces. Where traditional architecture integrates materials and landscape to create an environment that is useful and esthetically pleasing, information architecture integrates an enterprise's available internal and external content to form an environment for working and learningan environment that is as pleasant to use as it is productive. It also structures safe access paths into the enterprise corpus for the general public as well as privileged outsiders, and help us to re-envision access to the Web itself as a tool for competitive advantage.
The time has come when information architecture is no longer a luxury, but a necessity for enterprises - corporations, governments, educational institutions, and non-profit organizations - that intend to survive and thrive in the vast ocean of facts and rumors that is today's global information infrastructure. This book is an enjoyable and useful guide for the intrepid adventurers who navigate these as-yet-uncharted waters.
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From Envisioning to Designing e-Development: The Experience of Sri Lanka (Directions in Development)
Nagy K. Hanna Manufacturer: World Bank Publications ProductGroup: Book Binding: Paperback ASIN: 0821368664 |
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Defining a Decade: Envisioning CSTB's Second 10 Years (Compass Series)
Computer Science and Telecommunications Board , and National Research Council Manufacturer: National Academies Press ProductGroup: Book Binding: Paperback ASIN: 030905933X |
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Envisioning a Nation Connected: Librarians Define the Public Interest in the Information Superhighway
Betty J. Turock Manufacturer: Amer Library Assn ProductGroup: Book Binding: Paperback ASIN: 0838978592 |
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Envisioning Information
Edward R. Tufte Manufacturer: Graphics Prss ProductGroup: Book Binding: Unknown Binding ASIN: B0000CP9FV |
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Envisioning Information
edward tufte Manufacturer: Graphics Press ProductGroup: Book Binding: Hardcover ASIN: B000PCOU0O |
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ENVISIONING INFORMATION
Edward R. TUFTE Manufacturer: Graphics Press ProductGroup: Book Binding: Hardcover ASIN: B000Q6XYEM |
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El Libro de Los Acertijos Zoologicos
Paul Dowswell Manufacturer: Sites/Lumen Books ProductGroup: Book Binding: Paperback ASIN: 9507242619 |
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